At Hygienix today, Lynda Kelly, senior vice president, Care for Suominen, presented her company’s latest innovation—Suominen Intelligent Nonwovens—and discussed its potential in markets like feminine hygiene and baby care.
Suominen developed the technology with the help of thousands of consumers who gave input on hundreds of substrate designs, narrowing the field to about 25 choices. Potential users of the Suominen Intelligent Nonwovens can choose from these patterns, or provide one of their own, for the development of a Smart nonwovens imbedded with digital features like traceability, safety, education or novelty.
“It was import to get the consumers’ voice as we designed these patterns and this technology,” Kelly says.
The nonwovens can work with any smart phone thorugh an app available with a special code provided by Suominen. Kelly says the advantages the technology can provide are limitless and cited things like educating young girls on menstruation in the feminine hygiene market or entertaining a baby by scanning a topsheet to play music in the diaper market.
“The application can read the nonwoven,” she says. “Despending on what your want—safety, education or fun—there are many things you can do with this technology.”
The consumers increasing thirst for product information can also be met with this technology. With a scan of the nonwoven, the app can offer increased transparency like ingredient lists and manufacturing location for the products.
The Intelligent Nonwovens concept stems from Suominen’s research and development projects that have already led to the launch of High Definition Design Series, a revolutionary pattern selection for nonwovens. Suominen Intelligent Nonwovens concept adds a unique technical capability into the mix and combines artificial intelligence with extremely high definition patterning.