• Login
    • Join
  • Subscribe Free
    • Magazine
    • eNewsletter
    Checkout
    • Magazine
    • News
    • Exclusives
    • Applications
    • Technology
    • Market
    • Other
    • Top 40
    • Buyers Guide
    • Hygiene Directory
    • More
  • Magazine
  • News
  • Exclusives
  • Applications
  • Technology
  • Market
  • Other
  • Top 40
  • Buyers Guide
  • Hygiene Directory
  • Current / Back Issues
    Features
    Editorial
    Columns
    Digital Edition
    Southeast Asia Edition
    eNewsletter Archive
    Editorial Guidelines
    Subscribe Now
    Advertise Now
    Top Features
    2022 Machinery & Equipment Review

    Airlaid Technology Makes Natural Fiber-Based Bottle Caps a Reality

    Medical Nonwovens Update

    Fiber Manufacturers Respond to Change

    Household Wipes Market: Sustainability in Focus
    Company Cameo
    Financial News
    Machinery Equipment
    New Products
    Nonwovens News
    Patent Review
    People in the News
    Supplier News
    Top News
    Live From Shows
    Top News
    Freudenberg to Present Friction Inserts for Wind Energy

    Essity Switches to Recyclable Packs for Feminine Pads

    Weekly Recap: A New Day for Hygiene, Glatfelter Reports Q2 Results & More

    Dyper Achieves B Corp Certification

    INDA Announces Full Program for Hygienix Conference
    Nonwovens Insights
    Online Exclusives
    Adult Incontinence
    Absorbent Core
    Antimicrobials
    Apparel
    Automotive and Transportation
    Face Masks
    Chemicals / Adhesives
    Construction
    Contract Services
    Diaper, Baby
    Electronics
    Feminine Hygiene
    Fibers
    Filtration
    Flame Retardance
    Geotextile / Agrotextile
    Home Products
    Hygiene Film/Components
    Industrial / Institutional
    Inspection / Quality Control
    Machinery and Equipment
    Medical
    Wipes

    Essity Switches to Recyclable Packs for Feminine Pads

    Weekly Recap: A New Day for Hygiene, Glatfelter Reports Q2 Results & More

    Dyper Achieves B Corp Certification

    INDA Announces Full Program for Hygienix Conference

    A New Day for Hygiene
    Air Through Bonding
    Airlaid
    Carded/Carding
    Chemical Bonded
    Composite
    Meltblown
    Needlepunch
    Nanotechnology
    Spunbond
    Spunbond/Spunmelt
    Spunlace
    Thermal Bonded
    Wetlaid

    Sinaatec To Add Two Nonwovens Lines in Algeria

    Kansan Offers Wetlaid Nonwovens Lines

    Suominen Introduces Biolace Silva for Baby Wipes

    Trützschler, Texnology Partner to Make Needlepunch Nonwovens Lines

    Smithers Releases Report on the Global Nonwoven Wipes Market
    China
    Eastern Europe/Russia
    India
    Middle East/North Africa
    North America
    Pacific Rim
    South/Central America
    Turkey
    Western Europe

    Sinaatec To Add Two Nonwovens Lines in Algeria

    Ontex Opens Manufacturing Plant in North Carolina

    Freedonia Group Releases Wipes Study

    Right Hygiene Conference Held in New Delhi

    Sub-Saharan Africa’s Specialist Nonwovens and Fibers Capability is Growing Steadily
    Associations
    Contracts / Awards
    Education
    Facilities / Capacity
    Green / Sustainability
    Legal / Regulatory
    Market Data
    Flushability
    Mergers and Acquisitions
    Product Improvement / Innovation
    R&D/Basic Research
    Shows / Events

    INDA Announces Full Program for Hygienix Conference

    Sinaatec To Add Two Nonwovens Lines in Algeria

    Ontex Opens Manufacturing Plant in North Carolina

    Freedonia Group Releases Wipes Study

    Ontex Climate Action Targets Approved by Science-Based Targets Initiative
    Chart
    Companies
    All Companies
    Categories
    Company Profiles
    Add New Company
    International Buyers Guide Companies
    Shemesh Automation

    WEIMA America, Inc.

    Investkonsult Sweden AB

    Schott & Meissner Maschinen- und Anlagenbau GmbH

    Dukane
    Brands
    Brand Owners
    • Magazine
      • Current / Back Issues
      • Features
      • Editorial
      • Columns
      • Digital Edition
      • Southeast Asia Edition
      • eNewsletter Archive
      • Editorial Guidelines
      • Subscribe Now
      • Advertise Now
    • Breaking News
    • Buyers Guide
      • All Companies
      • Categories
      • Company Profiles
      • Add Your Company
    • Applications
      • Absorbent Core
      • Adult Incontinence
      • Antimicrobials
      • Apparel
      • Automotive and Transportation
      • Chemicals / Adhesives
      • Construction
      • Contract Services
      • Diaper, Baby
      • Electronics
      • Feminine Hygiene
      • Fibers
      • Filtration
      • Flame Retardance
      • Geotextile / Agrotextile
      • Home Products
      • Hygiene Film/Components
      • Industrial / Institutional
      • Inspection / Quality Control
      • Machinery and Equipment
      • Medical
      • Wipes
      • Face Masks
    • Technology
      • Air Through Bonding
      • Airlaid
      • Carded/Carding
      • Chemical Bonded
      • Composite
      • Meltblown
      • Needlepunch
      • Nanotechnology
      • Spunbond
      • Spunlace
      • Thermal Bonded
      • Wetlaid
      • Spunbond/Spunmelt
    • Market
      • China
      • Eastern Europe/Russia
      • India
      • Middle East/North Africa
      • North America
      • Pacific Rim
      • South/Central America
      • Turkey
      • Western Europe
    • Other
      • Associations
      • Contracts / Awards
      • Education
      • Facilities / Capacity
      • Green / Sustainability
      • Legal / Regulatory
      • Market Data
      • Mergers and Acquisitions
      • Product Improvement / Innovation
      • R&D/Basic Research
      • Shows / Events
      • Flushability
    • Top 40 Companies
      • Chart
      • Companies
    • Online Exclusives
    • Slideshows
    • Hygiene Directory
      • Brands
      • Brand Owners
    • Experts Opinions
    • Videos
    • Podcasts
    • Infographics
    • Whitepapers
    • Events
      • Industry Events
      • Live From Show Events
      • Webinars
      • Live From Asian Connections
    • Jobs
    • Resources
      • Suppliers Gallery
      • Literature Showcase
      • Web Showcase
      • Home Page Showcase
    • About Us
      • About Us
      • Contact Us
      • Advertise With Us
      • Privacy Policy
      • Terms of Use
    Features

    Starting A New Journey With Well-Grounded Equipment

    GM of Gaunzhou Xingshi Equipment shares his company’s story.

    Starting A New Journey With Well-Grounded Equipment
    Starting A New Journey With Well-Grounded Equipment
    Related CONTENT
    • Hengan Acquires Stake in Malaysian Hygiene Company
    • Ace Nonwoven
    • NWI Celebrates New Investment
    • EcoTech (Europe) Limited
    • Joa To Celebrate Milestone
    Karen McIntyre, Editor03.09.17
    The continuously growing aging population, a pending baby boom and the acceleration of urbanization have driven growth in the Chinese disposable hygiene product industry, allowing it to develop at an unprecedented pace. However, ever-demanding consumer requirements and the competition of imported high end products, pose great challenges for hygiene product manufacturers to improve quality and differentiate their product ranges. What can equipment manufacturers—as a critical part of the value chain—do, to grow with customers and achieve a win-win? Lin Yingzong, the GM of Guangzhou Xingshi Equipments Co., Ltd. may provide some valuable inputs.

    Years of Hard Work Equals Success
    Founded in 1999, as the first fully servo-motor driven sanitary napkin product line developer in China, Xinshi Equipment enjoys a strong reputation across China and in Southeast Asia with its brand name “Xinshi Equipment” in the hygiene manufacturing machinery industry. Remember the early startups, Lin says, “At first, we didn’t think too much. My previous working experience at Nordson, where I started in 1994, enabled me to have very good understanding of the hygiene product industry through sales, after-sales, installation, commissioning and service maintenance. ”

    After leaving Nordson, for three years Lin ran a tooling business, which also has many connections within the hygiene product industry. In 1999, Mr. Lin got a very important opportunity.

    “One of my clients wanted to upgrade an existing sanitary napkin production lines, which failed after using excessive time and energy. They came to me to see if I could help redesign and produce the machine according to their requirements. We came up with a fully servo-driven wing-protection sanitary napkin manufacturing line within 15 months. The customer was satisfied with the machine from every aspect—including production speed, precision, stability, production efficiency. Based on this successful case, we have new orders continuously come in.”

    This customer was Johnson & Johnson.
    At that time, there were only a few companies in the world that could provide a fully servo-driven sanitary napkin production lines. No suppliers in China or Asia offered this kind of machine by then. So, Lin tried.

    Now that it had its momentum, Xingshi continues to focus on technology developments, introducing the first baby diaper production line, stack machine and a 2000 pieces-per-minute pad production line that incorporates fully servo-driven technology. This achieves high speed, high efficiency, high performance stability, safety and easy operation making it competitive with the world’s most advanced technologies. If we just compared the cost and the performance of the international and local machines at that time, local machines cost less than 20% of the international ones with a much lower performance. For example, local diaper machine speeds were about 300 pieces/minute. Therefore it is not difficult to understand the excitement the local industry experienced at the launching of the first fully servo-driven machine from Xingshi. The company therefore earned its reputation for innovation, dedication, high quality and reliability.

    Lin says, “Our first sanitary napkin machine produced 800 pieces per minute, its competitive performance to its international competitors offered a high cost performance option for J&J.” Ever since then, Xingshi started cooperating with J&J, and today, Xingshi is a very important member of the J&J global supply chain. Especially in South East Asia, J&J and its ODM system is one of Xingshi’s major customer group with more than 20 machines are running in J&J facilities in India, including its first introduced production (exactly the first fully servo-driven line of Xingshi), which also runs soundly at 800pieces/minutes.

    In addition to J&J, Xingshi has a long-term cooperation with Hengan (the biggest local hygiene producer in China) and Guangxi Jieling, which has also helped further establish its reputation in the hygiene market. In 2002, Hengan imported two production lines specifically for its “seven dimensional space” product line. However, the machines failed to deliver products with required accuracy. Then, Hengan ordered another four fully servo-driven sanitary napkin lines from Xingshi, marking the first time that Hengan used this technology, which proved to be a success. In 2003, Guangxi Jieling decided to market mix packed products so they needed pad production lines immediately. “We delivered satisfactory results for the two clients in a very short time with production speed and qualified rates that met their standards. The cooperation signified very important milestone for us,” Lin recalls.

    Grow Together With Key Clients 
    Xingshi Equipment has kept its position by clearly, focusing on key clients instead of hurrying to expand its customer base. Lin explains, “We focus on key customers and help them expand business, then we try to get more orders from them as well. The cooperative cycle runs in good condition and every party wins.” For example, one Malaysian customer purchased a sanitary napkin production line in 2001. Since then Xingshi has provided more than five renovation services for this machine to help the customers meet its continued product upgrading needs.

    Lin says, “Every production line we manufactured is customized according to client’s requirements. We invest heavily in research and development to meet their high demand on performance. For example, when we develop a functional model, we are not just modeling and simulating the product but manufacturing the practical machine and will put it into production only after it has passed all the necessary tests. ” Although the meticulous process may increase the costs, by doing so, we can better help our clients to realize the differentiation goal.”

    It is fair to say, the growth of Xingshi is accompanied with the development of clients, and the support of Xingshi Equipment is also vital for the success of its clients. Most of the production lines of the “Seven Dimensional Space” from Hengan, which achieved significant marketshare in China’s sanitary napkin market, are produced by Xingshi machines. “So, we would like to say, the continuous upgrading of the ‘Seven Dimensional Space’ in all the past years is closely connected with the advancement of Xingshi Equipment,” Lin says.

    “Hengan continued to propose new requirements each year, either for the production speed, the product precision or the complexity of the product’s structure. Theses force us to keep our technology improving. The whole process is also fruitful, as we never stop making new breakthroughs in equipment precision and technology advancement.”

    Eager to Progress through Innovation and Upgrading
    As Xingshi Equipment has established its reputation for high speeds, reliable and high cost-performance ratios in the industry. In recent years, the company has focused its product and performance development efforts on its customers’ practical needs. For example, the company combines different driving technologies such as servo, pneumatic, hydraulic and mechanical movement systematically as required to achieve highly automatic electromechanical integrated machines. “We have in-line material lamination and a consistent tension control system that is adaptive to different material applications, and we have incorporated technologies including 2D/3D cotton core module, automatic zero speed reduction roll change and vision inspection systems. If needed, we will develop new products with customers, to help them replace and upgrade equipment and products so their equipment can cope with the market trends at the lowest cost in the shortest time.” Mr. Lin says.

    As a result, in 2015, Xingshi delivered a decent report. Their important cooperative project with Hengan-the napkin pants production line has been installed and put into operation successfully. The high speed cotton-core napkin machine developed by Xingshi for J&J has reached 1500 piece/minute with reliable performance, which have passed Johnson’s global system verification and will be the used as Johnson’s global demonstration machine. The high speed napkin equipment developed with Jieling integrates fully automatic stack and packaging machines that used Xingshi’s unique technologies, which provides an example for local peers. In addition, the high speed adult diaper manufacturing equipment, elastic ring-waist baby diaper machine and baby pull-up diaper production line developed with other well-known diaper manufactures also got positive feedback and repeat orders.

    In 2015, Xingshi set up Guangzhou Xingshi Scientific Co. Ltd with an aim to establish an industrial 4.0 platform that combines automatic storage systems, internet capabilities, smart production and the ability to synergize the company’s experience and automation technology.

    Ready for Expansion
    Xingshi Equipment continues to maintain strong cooperation with old customers, while at the same time, its reputation attracts more and more new clients, which result a capacity shortage before 2015 for the company, a situation quite different from other peer players.

    “Capacity is one of our bottlenecks that have contained our fast development to cope with the increasing orders. We have many orders that demand several lines at the same time, for example, we once had an order that need 12 same production lines. At that time, we were only installing one line at a time, and it’s very difficult to meet the demand either based on inventory or by new parts purchasing. ”

    From 2010 to 2012, Xingshi invested more than RMB 60 million in machining facilities to enable precision machining in house. Then after about three years and  repeated test and trials, the parts production capability is now comparable to international standards—thanks to a huge advancement in equipment accuracy and the appearance of the machines built.  

    Lin is satisfied with this investment. “We used to enjoy great advantage in electro control system, now our precision machining ability allows us to make even greater improvements in mechanical parts accuracy and product quality and the coordination of different units. These capabilities are enough to support our independent development and manufacturing. Today, we can deliver equipment with higher accuracy, reliability and speed. At the same time, we have shortened equipment commissioning time and increase the efficiency significantly. ”

    The previous hurdle of the capacity that restrained Xingshi from serving clients and developing markets does not exist any longer after five years of working to upgrade its capacity. Mr. Lin summarized, “Started in  2015, we have and will put more emphasis and resources in market development in the coming three years, especially the overseas market development, to prepare us better for the challenges of entering a global market.”
    Related Searches
    • technology
    • india
    • cotton
    • global
    Related Knowledge Center
    • Machinery and Equipment
    Suggested For You
    Hengan Acquires Stake in Malaysian Hygiene Company Hengan Acquires Stake in Malaysian Hygiene Company
    Ace Nonwoven Ace Nonwoven
    NWI Celebrates New Investment NWI Celebrates New Investment
    EcoTech (Europe) Limited EcoTech (Europe) Limited
    Joa To Celebrate Milestone Joa To Celebrate Milestone
    Enka Hijyen Enka Hijyen
    The 24th China International Disposable Paper Expo (CIDPEX2017) Show Preview The 24th China International Disposable Paper Expo (CIDPEX2017) Show Preview
    The Indian Hygiene Market Exhibits Huge Potential The Indian Hygiene Market Exhibits Huge Potential
    Avgol Avgol's New Israeli Line Near Completion
    Fis Fiber Industries Fis Fiber Industries
    Freudenberg Filter Expands in Hopkinsville Freudenberg Filter Expands in Hopkinsville
    ISRA Vision Offers New Opportunities for Efficiency ISRA Vision Offers New Opportunities for Efficiency
    Ahlstrom Completes Sale of Osnabrück Plant Ahlstrom Completes Sale of Osnabrück Plant
    Hygiene Machinery Review Hygiene Machinery Review

    Related Breaking News

    • China | Diaper, Baby | Mergers and Acquisitions | Pacific Rim

      Hengan Acquires Stake in Malaysian Hygiene Company

      Wang-Zheng makes branded diapers, feminine hygiene products
      06.07.17

    • Diaper, Baby | Feminine Hygiene | India
      Ace Nonwoven

      Ace Nonwoven

      ...
      05.31.17

    • Air Through Bonding | Carded/Carding | Education | Facilities/Capacity | Meltblown | R&D/Basic Research | Spunbond/Spunmelt | Spunlace
      NWI Celebrates New Investment

      NWI Celebrates New Investment

      Advanced spunbond line opening attracts hundreds of industry members
      05.25.17


    • EcoTech (Europe) Limited

      EcoTech (Europe) Limited

      ...
      05.04.17

    • Adult Incontinence | Diaper, Baby | Feminine Hygiene | Machinery and Equipment

      Joa To Celebrate Milestone

      Hygiene machinery outfit to celebrate 85 years in business
      03.28.17

    Loading, Please Wait..
    Trending
    • Essity Switches To Recyclable Packs For Feminine Pads
    • What Are The Types Of Nonwovens?
    • Freudenberg To Present Friction Inserts For Wind Energy
    • Glatfelter Reports Q2 Results
    • FTC Sues PPE Maker On False Origin Claims
    Breaking News
    • Focke & Co. to Host Destination: Your Hygiene Hub on August 31
    • Exports Dominate Chinese Trade of Tissues, Hygiene Products and Wipes
    • Freudenberg to Present Friction Inserts for Wind Energy
    • The American Cleaning Institute Names Director, Regulatory Science
    • Beckmann Converting Seeing Influx of Onshoring Textile Laminate Programs
    View Breaking News >
    CURRENT ISSUE

    August 2022

    • 2022 Machinery & Equipment Review
    • Airlaid Makes Natural Fiber-Based Bottle Caps a Reality
    • Medical Nonwovens Update
    • View More >



    Cookies help us to provide you with an excellent service. By using our website, you declare yourself in agreement with our use of cookies.
    You can obtain detailed information about the use of cookies on our website by clicking on "More information”.

    • About Us
    • Privacy Policy
    • Terms And Conditions
    • Contact Us

    follow us

    Subscribe
    Nutraceuticals World

    Latest Breaking News From Nutraceuticals World

    Charlotte’s Web Sports Product Line to Undergo NSF Certification Process
    ADM and Benson Hill Partner to Scale High Protein Soy for U.S. Market
    Tazo Transitions to Regenerative Organic Agriculture
    Coatings World

    Latest Breaking News From Coatings World

    What are you Reading this Week?
    SONGWON Industrial Group Reports Strong Q2 Financial Results
    PPG Completes COLORFUL COMMUNITIES Project for Boys & Girls Clubs of Greater Houston
    Medical Product Outsourcing

    Latest Breaking News From Medical Product Outsourcing

    MPO's Most-Read Stories This Week—Aug. 13
    'Graft-on-a-Chip' Built to Improve Vascular Graft Success
    Abbott Invests €440 in New Irish Facility
    Contract Pharma

    Latest Breaking News From Contract Pharma

    AskBio Appoints Clinical Ops Executives
    SpectrumX Partners With UK Contract Manufacturer
    GL Chemtec Partners with Edgewater Capital to Accelerate Growth
    Beauty Packaging

    Latest Breaking News From Beauty Packaging

    Arkay Chairman Emeritus Howard Kaneff Has Died
    Nutricosmetics Market to Hit $13.7 Billion by 2030
    Estée Lauder Pledges 100% Electric Fleet of Vehicles by 2030
    Happi

    Latest Breaking News From Happi

    Self Care Trumps Home Care Post-Covid
    Sephora’s Virtual House of Beauty Returns with Exclusive Offerings
    JC Penney Appoints Chief Financial Officer
    Ink World

    Latest Breaking News From Ink World

    Weekly Recap: Printing Ink Primer, Zeller+Gmelin Lead This Week’s News Stories
    Heidelberg Enjoys Successful Start to 2022-23 Fiscal Year
    Mimaki Announces New LATAM Website
    Label & Narrow Web

    Latest Breaking News From Label & Narrow Web

    Esko, Constantia Flexibles announce acquisitions and more
    Hybrid Software joins The Flexo Xperience Center
    Flexo Wash LLC and Mike Potter celebrate 20 years
    Nonwovens Industry

    Latest Breaking News From Nonwovens Industry

    Focke & Co. to Host Destination: Your Hygiene Hub on August 31
    Exports Dominate Chinese Trade of Tissues, Hygiene Products and Wipes
    Freudenberg to Present Friction Inserts for Wind Energy
    Orthopedic Design & Technology

    Latest Breaking News From Orthopedic Design & Technology

    ODT's Most-Read Stories This Week—Aug. 13
    Dental 3D Printing Market is Expanding 20% Annually
    Study Results Released for Abbott's Concussion Blood Test
    Printed Electronics Now

    Latest Breaking News From Printed Electronics Now

    Weekly Recap: ALTANA, Universal Display and Emerson Top This Week’s Stories
    eMagin Corporation Announces 2Q 2022 Results
    Zebra Technologies’ Emission Reduction Targets Validated by SBTi

    Copyright © 2022 Rodman Media. All rights reserved. Use of this constitutes acceptance of our privacy policy The material on this site may not be reproduced, distributed, transmitted, or otherwise used, except with the prior written permission of Rodman Media.

    AD BLOCKER DETECTED

    Our website is made possible by displaying online advertisements to our visitors.
    Please consider supporting us by disabling your ad blocker.


    FREE SUBSCRIPTION Already a subscriber? Login