At Hygienix this morning, H.B. Fuller shared the findings of the voice-of-consumer study conducted to understand the key pain points that drive unsatisfactory consumer ratings and reviews online. The study found that the biggest source of complaints 32%, related to leakage, followed by skin concerns, 14%, and cost 8%.
As a result H.B. Fuller has worked with OEMs to test the performance of specialty adhesives in preventing core breakage more effectively without impacting acquisition rates. The study compared the performance of these specialty adhesives against cores featuring construction adhesives and no adhesive at all. The prevention of core breakage keeps the garment fitting well.
The presentation also discussed H.B. Fuller's Conforma core adhesives with its ability to provide a lift to the core and improve wet integrity without impacting softness or capacity.
“We know that core performance is critical to a company’s reputation and we are committed to providing a full range of options,” says Amear Mansour, technical manager.