Karen McIntyre, Editor12.11.20
Today’s suppliers to the global hygiene market are facing challenges on all sides. In addition to lower unit growth, particularly in more mature markets, competition is rising and so are the needs for innovative and ever more sustainable products. Suppliers’ response to this varies. Some are working with other suppliers, either through partnerships or mergers, while others are looking at new raw materials or processes.
The hygiene market brings challenges for the article producers as well as their suppliers, according to adhesives supplier Bostik. “Producers are finding it tougher in a mature and over-capacity market and they face increasing competition globally. As a result, with the support from our parent company Arkema, we have to keep innovating in the ways already mentioned, including finding ways to reduce the cost of us producing and our customer’s using adhesives.”
All of this innovation is apparent on the consumer level as companies—ranging from large scale multinationals to entrepreneurial start ups—are offering products featuring new benefits.
The hygiene market brings challenges for the article producers as well as their suppliers, according to adhesives supplier Bostik. “Producers are finding it tougher in a mature and over-capacity market and they face increasing competition globally. As a result, with the support from our parent company Arkema, we have to keep innovating in the ways already mentioned, including finding ways to reduce the cost of us producing and our customer’s using adhesives.”
All of this innovation is apparent on the consumer level as companies—ranging from large scale multinationals to entrepreneurial start ups—are offering products featuring new benefits.
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