Karen McIntyre, Editor06.05.19
A walk through the feminine hygiene and baby diaper aisles is proof enough that natural products are enjoying gains in the nonwovens space. In the past few months, two major feminine hygiene brands—o.b. and Tampax were the latest companies to launch cotton products. o.b. organic, featuring 100% certified organic cotton tampons, offers a new choice for women who don’t want to sacrifice protection for sustainability. All o.b. organic tampons are free from chlorine, dyes, pesticides, fragrances and BPA.
“For decades, o.b. has strived to introduce sustainable, effective solutions for periods,” says Devon Driscoll, brand manager at Edgewell Personal Care. “With the launch of o.b. organic, we are excited to now offer women 100% certified organic cotton tampons along with an innovative plant-based applicator option. We at o.b. were committed to making an applicator that is in line with our commitment to sustainability.”
Meanwhile, Procter & Gamble’s Tampax and Always brands have launched a new organic tampon and Pure pads, which are both free of dyes, fragrances and chlorine bleachi
“For decades, o.b. has strived to introduce sustainable, effective solutions for periods,” says Devon Driscoll, brand manager at Edgewell Personal Care. “With the launch of o.b. organic, we are excited to now offer women 100% certified organic cotton tampons along with an innovative plant-based applicator option. We at o.b. were committed to making an applicator that is in line with our commitment to sustainability.”
Meanwhile, Procter & Gamble’s Tampax and Always brands have launched a new organic tampon and Pure pads, which are both free of dyes, fragrances and chlorine bleachi
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