• Login
    • Join
  • Subscribe Free
    • Magazine
    • eNewsletter
    Checkout
    • Magazine
    • News
    • Exclusives
    • Applications
    • Technology
    • Market
    • Other
    • Top 40
    • Buyers Guide
    • Hygiene Directory
    • More
  • Magazine
  • News
  • Exclusives
  • Applications
  • Technology
  • Market
  • Other
  • Top 40
  • Buyers Guide
  • Hygiene Directory
  • Current / Back Issues
    Features
    Editorial
    Columns
    Digital Edition
    Southeast Asia Edition
    eNewsletter Archive
    Editorial Guidelines
    Subscribe Now
    Advertise Now
    Top Features
    A Conversation with the Responsible Flushing Alliance

    Nice-Pak Meets Consumer Demands

    Home Care Wipes: Sustainability in Sharper Focus as Cleaning Frenzy Simmers Following Pandemic

    Face Masks in Asia

    Kingsafe’s Growth Path
    Company Cameo
    Financial News
    Machinery Equipment
    New Products
    Nonwovens News
    Patent Review
    People in the News
    Supplier News
    Top News
    Live From Shows
    Top News
    Precision Textiles Offers Biodegradable Medical Fabric

    Northshore Launches Megamax Briefs in New Colors

    Metrex Launches CaviWipe 2.0 Surface Disinfectant Wipes

    Aplix Expands in France

    Hospeco Launches WetWorks +Plus Pre-Saturated Surface Disinfecting Wipes
    Nonwovens Insights
    Online Exclusives
    Absorbent Core
    Adult Incontinence
    Antimicrobials
    Apparel
    Automotive and Transportation
    Chemicals / Adhesives
    Construction
    Contract Services
    Diaper, Baby
    Electronics
    Feminine Hygiene
    Fibers
    Filtration
    Flame Retardance
    Geotextile / Agrotextile
    Home Products
    Hygiene Film/Components
    Industrial / Institutional
    Inspection / Quality Control
    Machinery and Equipment
    Medical
    Wipes

    Precision Textiles Offers Biodegradable Medical Fabric

    Northshore Launches Megamax Briefs in New Colors

    Metrex Launches CaviWipe 2.0 Surface Disinfectant Wipes

    Hospeco Launches WetWorks +Plus Pre-Saturated Surface Disinfecting Wipes

    A Conversation with the Responsible Flushing Alliance
    Air Through Bonding
    Airlaid
    Carded/Carding
    Chemical Bonded
    Composite
    Meltblown
    Needlepunch
    Nanotechnology
    Spunbond
    Spunlace
    Thermal Bonded
    Wetlaid

    Mondi Starts Face Mask Production in Germany

    Meltblown—Nonwovens' Golden Fleece

    Armbrust Expands Product Line Up

    Spotlight on Spunlace

    Wolf Starts Up Meltblown Line
    China
    Eastern Europe/Russia
    India
    Middle East/North Africa
    North America
    Pacific Rim
    South/Central America
    Turkey
    Western Europe

    ANEX+SINCE to be Held in July

    Kingsafe’s Growth Path

    Southeast Asia Nonwoven Capacity and Demand Development

    Jofo Focuses on Expansion

    Supreme Nonwoven Group
    Associations
    Contracts / Awards
    Education
    Facilities / Capacity
    Green / Sustainability
    Legal / Regulatory
    Market Data
    Mergers and Acquisitions
    Product Improvement / Innovation
    R&D/Basic Research
    Shows / Events

    European Nonwovens Production Exceeds 3 Million Tons

    INDEX Postponed to October

    ANEX+SINCE to be Held in July

    Bondex Adds Needlepunch Line in SC

    Joa Announces Expandable Absorbent Core Wrap Solution
    Chart
    Companies
    All Companies
    Categories
    Company Profiles
    Add New Company
    International Buyers Guide Companies
    Mechanical Specialties, Inc.

    Shemesh Automation

    Cellulose Solutions LLC.

    WEIMA America, Inc.

    Alliance Machine and Engraving
    Brands
    Brand Owners
    • Magazine
      • Current / Back Issues
      • Features
      • Editorial
      • Columns
      • Digital Edition
      • Southeast Asia Edition
      • eNewsletter Archive
      • Editorial Guidelines
      • Subscribe Now
      • Advertise Now
    • Breaking News
    • Buyers Guide
      • All Companies
      • Categories
      • Company Profiles
      • Add Your Company
    • Applications
      • Absorbent Core
      • Adult Incontinence
      • Antimicrobials
      • Apparel
      • Automotive and Transportation
      • Chemicals / Adhesives
      • Construction
      • Contract Services
      • Diaper, Baby
      • Electronics
      • Feminine Hygiene
      • Fibers
      • Filtration
      • Flame Retardance
      • Geotextile / Agrotextile
      • Home Products
      • Hygiene Film/Components
      • Industrial / Institutional
      • Inspection / Quality Control
      • Machinery and Equipment
      • Medical
      • Wipes
    • Technology
      • Air Through Bonding
      • Airlaid
      • Carded/Carding
      • Chemical Bonded
      • Composite
      • Meltblown
      • Needlepunch
      • Nanotechnology
      • Spunbond
      • Spunlace
      • Thermal Bonded
      • Wetlaid
    • Market
      • China
      • Eastern Europe/Russia
      • India
      • Middle East/North Africa
      • North America
      • Pacific Rim
      • South/Central America
      • Turkey
      • Western Europe
    • Other
      • Associations
      • Contracts / Awards
      • Education
      • Facilities / Capacity
      • Green / Sustainability
      • Legal / Regulatory
      • Market Data
      • Mergers and Acquisitions
      • Product Improvement / Innovation
      • R&D/Basic Research
      • Shows / Events
    • Top 40 Companies
      • Chart
      • Companies
    • Online Exclusives
    • Hygiene Directory
      • Brands
      • Brand Owners
    • Slideshows
    • Experts Opinions
    • Videos
    • Podcasts
    • Infographics
    • Whitepapers
    • Jobs
    • Events
      • Industry Events
      • Live From Show Events
      • Webinars
      • Live From Asian Connections
    • Resources
      • Suppliers Gallery
      • Literature Showcase
      • Web Showcase
      • Home Page Showcase
    • About Us
      • About Us
      • Contact Us
      • Advertise With Us
      • Privacy Policy
      • Terms of Use
    Editorial

    Dreaming of Africa

    ...

    Related CONTENT
    • P&G, PureCycle Launch New Plastic Recycling Technology
    • Ontex Opens First Ethiopian Production Facility
    • Nonwovens—Best in Class
    • Fibertex, Innowo Present Together
    • So It Begins
    Karen McIntyre, Editor07.31.17
    This month, Ontex announced the next frontier in its globalization plan—Ethiopia. The European manufacturer of private label and branded hygiene products announced it had opened its first plant in the country, once known for severe famine, and was planning to redesign its Canbebe diaper brand specifically for the needs of this market.

    According to Ontex, the plant is the first internationally owned diaper manufacturing facility in Ethiopia, which will serve the second largest growing diaper market in the world—East Africa. Entering this market with a localized investment is in sync with the company’s global expansion strategy, which it has already applied in areas like Mexico, Brazil and Turkey. By bringing manufacturing close to the end user, Ontex is able to respond efficiently and flexibly to the market’s needs, which vary by region.

    So, what are the needs of the East African consumer?

    As more Africans move into urban areas and education on health and hygiene becomes more widespread, the use of disposable diapers will continue to expand, probably around 5% per year, according to various reports. With a birth rate that is higher than most developed countries—32 per 1000 in Ethiopia and nearly 35 per 1000 in Kenya—this region will have more babies to diaper in upcoming years.

    Currently, Kenya is leading the region with the highest amount of diaper sales, and Procter & Gamble dominates this country with its Pampers brand. Just south of Kenya, Ethiopia has not seen the same level of growth, but Ontex is surely betting that good times are ahead for the country.

    Of course, Ontex isn’t the only diaper manufacturer dreaming of Africa. In addition to its successful Kenyan operation, P&G has plants in Egypt, South Africa and Nigeria while Kimberly-Clark and Essity (formerly SCA) have focused on South Africa.

    As markets in developing regions, like Southeast Asia and China, become more developed, surely more hygiene manufacturers will continue to look at all regions of Africa as their next growth engine. Already, we are seeing nonwovens manufacturers like Pegas, Gulsan and Fibertex commit to establishing plants on the continent.

    Do you think investment in Africa is a safe bet for the nonwovens industry?



    Karen McIntyre
    Editor
    kmcintyre@rodmanmedia.com
    Related Searches
    • nonwovens
    • products
    • asia
    • mexico
    Suggested For You
    P&G, PureCycle Launch New Plastic Recycling Technology P&G, PureCycle Launch New Plastic Recycling Technology
    Ontex Opens First Ethiopian Production Facility Ontex Opens First Ethiopian Production Facility
    Nonwovens—Best in Class Nonwovens—Best in Class
    Fibertex, Innowo Present Together Fibertex, Innowo Present Together
    So It Begins So It Begins
    Knowing Your Consumers Knowing Your Consumers
    Swiffer Celebrates 18th Birthday Swiffer Celebrates 18th Birthday
    Adult Incontinence Manufacturer’s Directory Adult Incontinence Manufacturer’s Directory
    Southeast Asia: A Market Up for Grabs Southeast Asia: A Market Up for Grabs
    Spunlace is Spot On Spunlace is Spot On
    Ontex Revenue Grows 18% Ontex Revenue Grows 18%
    Ontex Completes Hypermarcas Deal Ontex Completes Hypermarcas Deal
    P&G Launches Dual-Sided Body Cleansing Buffer P&G Launches Dual-Sided Body Cleansing Buffer
    Latin America: A Region in Flux Latin America: A Region in Flux
    Coming to America Coming to America

    Related Editorial

    • What’s Next for Southeast Asia

      ...
      Karen McIntyre, Editor 03.04.21

    • The Golden Fleece

      ...
      Karen McIntyre, Editor 03.04.21

    • Keeping It Local

      ...
      Karen McIntyre, Editor 02.04.21


    • Changing Times

      ...
      Karen McIntyre, Editor 01.06.21

    • The Year of the Nonwoven

      ...
      Karen McIntyre, Editor 12.11.20

    • Cheers to 50 Years

      ...
      Karen McIntrye, Editor 11.12.20


    • Bigger and Better

      ...
      Karen McIntyre, Editor 10.08.20

    • The New Normal

      ...
      Karen McIntyre, Editor 09.11.20

    • Going Global

      ...
      Karen McIntyre, Editor 08.05.20


    • Mask Up. Or Stay Home.

      ...
      Karen McIntyre, Editor 07.09.20

    • Good Times, Bad Times

      ...
      Karen McIntyre, Editor 06.10.20

    • Face Masks on the Rise

      ...
      Karen McIntyre, Editor 05.05.20


    • Wipes—Open for Business

      ...
      Karen McIntyre, Editor 04.03.20

    • Nonwovens in Crisis Mode

      ...
      Karen McIntyre, Editor 04.03.20

    • Southeast Asia—Still Thriving

      ...
      Karen McIntryre, Editor 03.05.20

    Trending
    • Precision Textiles Offers Biodegradable Medical Fabric
    • Aplix Expands In France
    • The "Made In" Debate And What It Means For Nonwovens
    • U.S. Nonwovens Rebrands As Radienz Living
    • Essity Acquires Distribution Rights To Sorbact In Australia And New Zealand
    Breaking News
    • Precision Textiles Offers Biodegradable Medical Fabric
    • Northshore Launches Megamax Briefs in New Colors
    • Essity Acquires Distribution Rights to Sorbact in Australia and New Zealand
    • Metrex Launches CaviWipe 2.0 Surface Disinfectant Wipes
    • Aplix Expands in France
    View Breaking News >
    CURRENT ISSUE

    Household and Personal Care Wipes Spring 2021

    • A Conversation with the Responsible Flushing Alliance
    • Nice-Pak Meets Consumer Demands
    • Wipes Manufacturers Meet Demand Surge
    • Home Care Wipes: Sustainability in Sharper Focus as Cleaning Frenzy Simmers Following Pandemic
    • View More >



    Cookies help us to provide you with an excellent service. By using our website, you declare yourself in agreement with our use of cookies.
    You can obtain detailed information about the use of cookies on our website by clicking on "More information”.

    • About Us
    • Privacy Policy
    • Terms And Conditions
    • Contact Us

    follow us

    Subscribe
    Nutraceuticals World

    Latest Breaking News From Nutraceuticals World

    Kyowa Hakko Launches Heat-Treated Probiotic Strain for Eye Health
    CGA-7 Green Coffee Extract by Vidya Herbs Achieves Self-Affirmed GRAS Status
    Nutritional Complex Evidenced to Reduce Preterm Birth
    Coatings World

    Latest Breaking News From Coatings World

    Chromaflo Technologies to Sponsor and Exhibit at the North American Pultrusion Conference 2021
    Barentz Expands Canadian CASE Team
    Shepherd Color Company Opens Sales Office in China
    Medical Product Outsourcing

    Latest Breaking News From Medical Product Outsourcing

    CMS Establishes New Payment for Pelvalon’s Eclipse System
    Varian, Google Cloud Partner to Bring Convenience to Cancer Therapy
    Resonetics Leases New Manufacturing Space in Costa Rica
    Contract Pharma

    Latest Breaking News From Contract Pharma

    Frontage Expands Capabilities at its Clinical Site in Secaucus, NJ
    Ascendia Pharmaceuticals Poised for Expansion
    Bora Pharmaceuticals Adds Roller Compaction Capabilities
    Beauty Packaging

    Latest Breaking News From Beauty Packaging

    Revlon Unveils New Fragrances Featuring Megan Thee Stallion & Sofia Carson
    Henkel Management Board Welcomes Wolfgang König
    Mielle Organics Gets a Major Investment
    Happi

    Latest Breaking News From Happi

    Nature’s Beauty Debuts Vegan Natural Body Care at Walgreens
    Estée Lauder Expands Beautiful Fragrance Collection
    The Honest Company Files for IPO
    Ink World

    Latest Breaking News From Ink World

    SE-DA Invests in Kornit Presto S
    Kumon North America Adds Speedmaster XL 106 from Heidelberg
    Iron Oxide Pigments Market to Register 4.7% CAGR from 2021 to 2028: GVR
    Label & Narrow Web

    Latest Breaking News From Label & Narrow Web

    Dantex elevates Joseph Sanchez to digital business development manager
    Mactac's Kevin Clunie joins TLMI panel
    MacDermid announces two new global sales roles
    Nonwovens Industry

    Latest Breaking News From Nonwovens Industry

    Precision Textiles Offers Biodegradable Medical Fabric
    Northshore Launches Megamax Briefs in New Colors
    Essity Acquires Distribution Rights to Sorbact in Australia and New Zealand
    Orthopedic Design & Technology

    Latest Breaking News From Orthopedic Design & Technology

    New Biosealant Could Stabilize Cartilage, Boost Healing After Injury
    Google Executive Joins SeaSpine's Board of Directors
    HSS and LimaCorporate Open Provider-Based 3D Design and Printing Facility
    Printed Electronics Now

    Latest Breaking News From Printed Electronics Now

    Tive Multi-sensor Tracker Solo 5G Relies on Sensirion SHT33
    VTT in 2020: Successful Year Despite Globally Challenging Times
    Lux Research: 3D Printing Market to Reach $51 Billion in 2030

    Copyright © 2021 Rodman Media. All rights reserved. Use of this constitutes acceptance of our privacy policy The material on this site may not be reproduced, distributed, transmitted, or otherwise used, except with the prior written permission of Rodman Media.

    AD BLOCKER DETECTED

    Our website is made possible by displaying online advertisements to our visitors.
    Please consider supporting us by disabling your ad blocker.


    FREE SUBSCRIPTION Already a subscriber? Login