• Login
    • Join
  • Subscribe Free
    • Magazine
    • eNewsletter
    Checkout
    • Magazine
    • News
    • Exclusives
    • Applications
    • Technology
    • Market
    • Other
    • Top 40
    • Buyers Guide
    • Hygiene Directory
    • More
  • Magazine
  • News
  • Exclusives
  • Applications
  • Technology
  • Market
  • Other
  • Top 40
  • Buyers Guide
  • Hygiene Directory
  • Current / Back Issues
    Features
    Editorial
    Columns
    Digital Edition
    Southeast Asia Edition
    eNewsletter Archive
    Editorial Guidelines
    Subscribe Now
    Advertise Now
    eBook
    Top Features
    Fibers Report

    Household Wipes Market

    Sustainable Hygiene Products Gain Ground

    Moist Toilet Wipes Lead 2024 Growth, Baby Wipes Decline, and General-Purpose Wipes Bounce Back

    Dissolvable Wipes. Will They Be the Industry’s Next Big Thing?
    Company Cameo
    Financial News
    Machinery Equipment
    New Products
    Nonwovens News
    Patent Review
    People in the News
    Supplier News
    Top News
    Live From Shows
    Top News
    Lola Partners with Minnesota Lynx

    Freudenberg to Showcase Advanced Foam Replacement at FOAM Expo

    Ahlstrom Completes Molecular Filtration Line

    Nice-Pak Relaunches the Wet-Nap

    Ontex Expands iD Discreet Range
    Nonwovens Insights
    Online Exclusives
    Adult Incontinence
    Absorbent Core
    Antimicrobials
    Apparel
    Automotive and Transportation
    Face Masks
    Chemicals / Adhesives
    Construction
    Contract Services
    Diaper, Baby
    Electronics
    Feminine Hygiene
    Fibers
    Filtration
    Flame Retardance
    Geotextile / Agrotextile
    Home Products
    Hygiene Film/Components
    Industrial / Institutional
    Inspection / Quality Control
    Machinery and Equipment
    Medical
    Wipes

    Lola Partners with Minnesota Lynx

    Nice-Pak Relaunches the Wet-Nap

    Ontex Expands iD Discreet Range

    LiL' Dude Wipes Launch

    Smithers Predicts Growth for Nonwoven Battery Separators
    Air Through Bonding
    Airlaid
    Carded/Carding
    Chemical Bonded
    Composite
    Meltblown
    Needlepunch
    Nanotechnology
    Spunbond
    Spunbond/Spunmelt
    Spunlace
    Thermal Bonded
    Wetlaid

    Freudenberg to Showcase Advanced Foam Replacement at FOAM Expo

    Reifenhauser Reicofil GmbH & Co.

    Enka Tecnica GmbH / Reifenhauser Heinsberg GmbH

    Sandler Group

    SGN Holds Grand Opening for Rabigh Expansion
    China
    Eastern Europe/Russia
    India
    Middle East/North Africa
    North America
    Pacific Rim
    South/Central America
    Turkey
    Western Europe

    A Look At Megasoft—Asia's Vertically Integrated Hygiene Producer

    CIDPEX Middle East to be Held in September

    Pelsan Tekstil to Add Films Production in North Carolina

    Citadel J – From Round Wipes Roll to Revenue

    Autoneum Acquires Chinese Automotive Supplier
    Associations
    Contracts / Awards
    Education
    Facilities / Capacity
    Green / Sustainability
    Legal / Regulatory
    Market Data
    Flushability
    Mergers and Acquisitions
    Product Improvement / Innovation
    R&D/Basic Research
    Shows / Events

    Smithers Predicts Growth for Nonwoven Battery Separators

    CIDPEX Middle East to be Held in September

    Pelsan Tekstil to Add Films Production in North Carolina

    INDA, EDANA Approve Formation of Global Nonwoven Alliance

    Kimberly-Clark Announces Deal with Suzano
    Chart
    Companies
    All Companies
    Categories
    Company Profiles
    Add New Company
    International Buyers Guide Companies
    Herrmann Ultrasonics, Inc.

    Valco Melton

    Welspun Global Brands Ltd

    ELSNER

    Alliance Machine and Engraving
    Brands
    Brand Owners
    • Magazine
      • Current / Back Issues
      • Features
      • Editorial
      • Columns
      • Digital Edition
      • Southeast Asia Edition
      • eNewsletter Archive
      • Editorial Guidelines
      • Subscribe Now
      • Advertise Now
    • Breaking News
    • Buyers Guide
      • All Companies
      • Categories
      • Company Profiles
      • Add Your Company
    • Applications
      • Absorbent Core
      • Adult Incontinence
      • Antimicrobials
      • Apparel
      • Automotive and Transportation
      • Chemicals / Adhesives
      • Construction
      • Contract Services
      • Diaper, Baby
      • Electronics
      • Feminine Hygiene
      • Fibers
      • Filtration
      • Flame Retardance
      • Geotextile / Agrotextile
      • Home Products
      • Hygiene Film/Components
      • Industrial / Institutional
      • Inspection / Quality Control
      • Machinery and Equipment
      • Medical
      • Wipes
      • Face Masks
    • Technology
      • Air Through Bonding
      • Airlaid
      • Carded/Carding
      • Chemical Bonded
      • Composite
      • Meltblown
      • Needlepunch
      • Nanotechnology
      • Spunbond
      • Spunlace
      • Thermal Bonded
      • Wetlaid
      • Spunbond/Spunmelt
    • Market
      • China
      • Eastern Europe/Russia
      • India
      • Middle East/North Africa
      • North America
      • Pacific Rim
      • South/Central America
      • Turkey
      • Western Europe
    • Other
      • Associations
      • Contracts / Awards
      • Education
      • Facilities / Capacity
      • Green / Sustainability
      • Legal / Regulatory
      • Market Data
      • Mergers and Acquisitions
      • Product Improvement / Innovation
      • R&D/Basic Research
      • Shows / Events
      • Flushability
    • Top 40 Companies
      • Chart
      • Companies
    • Online Exclusives
    • Slideshows
    • Hygiene Directory
      • Brands
      • Brand Owners
    • Experts Opinions
    • Videos
    • Podcasts
    • Infographics
    • eBook
    • Whitepapers
    • Events
      • Industry Events
      • Live From Show Events
      • Webinars
      • Live From Asian Connections
    • Jobs
    • Resources
      • Suppliers Gallery
      • Literature Showcase
      • Web Showcase
      • Home Page Showcase
    • About Us
      • About Us
      • Contact Us
      • Advertise With Us
      • Privacy Policy
      • Terms of Use
    Breaking News

    Ontex Opens First Ethiopian Production Facility

    New plant will serve East African consumers of baby diapers

    Ontex Opens First Ethiopian Production Facility
    07.11.17
    Ontex Group NV officially opened its new production plant in Ethiopia on July 11. This opening fits in Ontex's ongoing transformation into a leading consumer goods company, and the ambition to expand the personal hygiene business around the world. In Ethiopia, under its Canbebe brand, Ontex can now produce baby diapers that are specifically meeting the needs of African families.

    At a festive reception, in the presence of national and local officials, Ontex opened the new production facility in Hawassa, Ethiopia. The new site is another step in Ontex's expansion strategy, and increases the availability of its products in developing markets. The new 11.000 m2 factory site is equipped with state of the art technology. With this new plant in Ethiopia, Ontex is the first International personal hygiene company to open a plant in Ethiopia, the second largest market of Africa, with a view to serve the East African region. Ontex CEO Charles Bouaziz explained the strategy behind the new factory opening: “At Ontex, we strongly believe in a local market approach. Offering local brands, sourced from manufacturing plants which are strategically located allows us to respond efficiently and flexibly to consumers and customer needs. Our new Ethiopia plant is a perfect illustration of this; it will help us to better serve the African market.”

    The new Hawassa plant will supply the well-known Canbebe diaper brand to the local market. To enhance the profile of Canbebe in Ethiopia, Ontex has reached agreement with the award-winning Meseret Defar to be their brand ambassador. A mother of three children, as well as two-time gold medallist at the 2004 and 2012 Olympic Games and beloved Ethiopian, she endorses the brand and spoke about her involvement and experience with the brand during a speech at the opening event: “As an athlete but also as a mother, I always strive for the best performance, and this is what the Canbebe Comfort & Dry diapers can offer me. Being successful in sports is all about making smart choices, just like you constantly try to do in motherhood.”

    Extensive lab testing and consumer research with mothers across Ethiopia, South Africa and Nigeria last year, led Ontex to conclude that there was a need for baby care specifically adapted for the East African region. Thierry Viale, general manager, Ontex Growth Markets Division, says: "Our new production site in Ethiopia is specifically designed for East-African consumers and offers us the space to develop innovative products. Examples include 12 hour Odor & Wetness Locking, stretchy ears and breathable backsheets.”

    The Hawassa plant is staffed with well-trained, locally recruited employees. The operations team was recently invited to existing Ontex plants, where they received a three-month hands-on training on operations, which will allow for a good start of the production.
    Related Searches
    • diaper
    • odor
    • ontex
    • technology
    Related Knowledge Center
    • Facilities/Capacity
    • Diaper, Baby
    Suggested For You
    Gelok International Corporation Gelok International Corporation
    Lenzing to Establish Thai Subsidiary Lenzing to Establish Thai Subsidiary
    P&G to Close Ontario Plant P&G to Close Ontario Plant
    Welcome to the U.S. Welcome to the U.S.
    Knowaste Plans South African Site Knowaste Plans South African Site
    Adult Incontinence Manufacturer’s Directory Adult Incontinence Manufacturer’s Directory
    Ontex Revenue Grows 18% Ontex Revenue Grows 18%
    Avgol Avgol's New Israeli Line Near Completion
    Ontex Completes Hypermarcas Deal Ontex Completes Hypermarcas Deal
    Asahi Kasei Starts Up New Bemliese Line Asahi Kasei Starts Up New Bemliese Line
    Latin America: A Region in Flux Latin America: A Region in Flux
    Ontex Sponsors Report on Incontinence Management Ontex Sponsors Report on Incontinence Management
    Oxco Plans Move to SC Oxco Plans Move to SC

    Related Buyers Guide Companies

    • Filtration
      Gelok International Corporation

      Gelok International Corporation

      ...
      Steve Lazenby, Senior Business Development Manager 05.25.18

    • Facilities/Capacity | Fibers | Pacific Rim

      Lenzing to Establish Thai Subsidiary

      A new state-of-the-art facility will produce up to 100,000 tons of lyocell fibers annually
      06.29.17

    • Facilities/Capacity | North America

      P&G to Close Ontario Plant

      Facility that manufactures Swiffer and Bounce products will relocate to West Virginia
      05.25.17


    • Welcome to the U.S.

      ...
      Karen McIntyre, Editor 05.04.17

    • Diaper, Baby | Facilities/Capacity | Green/Sustainability | South Africa

      Knowaste Plans South African Site

      AHP recycler hopes to launch plant early this year
      04.13.17

    Loading, Please Wait..
    Breaking News
    • EDANA Innovation Forum Held in Paris
    • Lola Partners with Minnesota Lynx
    • Freudenberg to Showcase Advanced Foam Replacement at FOAM Expo
    • Unicharm, Toyota Tshusho Form JV In Kenya
    • Ahlstrom Completes Molecular Filtration Line
    View Breaking News >
    CURRENT ISSUE

    June 2025

    • Fibers Report
    • Household Wipes Market
    • Sustainable Hygiene Products Gain Ground
    • Hygiene Goods Continue to Drive Expansion in Fluff Pulp
    • View More >



    Cookies help us to provide you with an excellent service. By using our website, you declare yourself in agreement with our use of cookies.
    You can obtain detailed information about the use of cookies on our website by clicking on "More information”.

    • About Us
    • Privacy Policy
    • Terms And Conditions
    • Contact Us

    follow us

    Subscribe

    Latest Breaking News From Nutraceuticals World

    Gattefossé Opens New Facilities in Mumbai, India
    TSI Group Unveils myHMB + Vitamin D Logo
    Indena to Showcase Metabolic, Brain Health Solutions at In-Vitality 2024

    Latest Breaking News From Coatings World

    Hempel Names Anne Ernst as EVP, Head of Strategy & Execution
    Orion S.A. Earns 10 Safety Awards from ICBA
    BCF Leads Industry-Wide Careers Initiative

    Latest Breaking News From Medical Product Outsourcing

    StimLabs's Umbilical Cord-Derived Wound Care Product Released in U.S.
    New Medical-Grade Bio-Based PVC Compounds Introduced
    Croívalve Reports 1st Tricuspid Coaptation Valve Implant in U.S. Feasibility Study

    Latest Breaking News From Contract Pharma

    Neurocrine Bioscience’s CRENESSITY Becomes Commercially Available in the U.S.
    Roche's Parkinson's Disease Drug Misses Primary Endpoint
    PTC Therapeutics Submits Vantiquinone NDA to FDA

    Latest Breaking News From Beauty Packaging

    Weekly Recap: Coty Sells SKKN, Henkel Recall, Awards, & More
    Rare Beauty to Host Pop-Up Event with Sephora UK
    Cloud Haircare Expands to Walmart Stores Nationwide

    Latest Breaking News From Happi

    Cosmetify Names Nikkie de Jager the World’s Most Powerful Beauty Influencer
    Big Lips in the Small Wonder
    L’Oréal’s Bioprinted Skin & Dove’s Deodorant Launch

    Latest Breaking News From Ink World

    BCF Sponsors Parliamentary Event to Engage with Policymakers
    Weekly Recap: DIC Corporation, BASF, Toyo Printing Inks Top This Week’s Stories
    INX International Launches Innova Plus NCF Nitrocellulose-Free Inks

    Latest Breaking News From Label & Narrow Web

    Mexico's Flexopolis adds second Bobst flexo press
    Paramount Labels installs Rotatek Brava 450
    Esko teams with Bobst for smartGRAVURE System

    Latest Breaking News From Nonwovens Industry

    EDANA Innovation Forum Held in Paris
    Lola Partners with Minnesota Lynx
    Freudenberg to Showcase Advanced Foam Replacement at FOAM Expo

    Latest Breaking News From Orthopedic Design & Technology

    David Thordarson Takes Charge of American Orthopaedic Foot & Ankle Society
    UPM Biomedicals Launches FibGel Injectable Nanocellulose Hydrogel for Medical Devices
    ONWARD Medical Attracts €50 Million in Capital

    Latest Breaking News From Printed Electronics Now

    Weekly Recap: DuPont, SEMI, Sun Chemical Top This Week’s Stories
    ORNL’s 3D-Printed Metal Molds Poised to Accelerate US Auto Manufacturing
    SRI, NSIC are Catalyzing Corporate Innovation in Japan

    Copyright © 2025 Rodman Media. All rights reserved. Use of this constitutes acceptance of our privacy policy The material on this site may not be reproduced, distributed, transmitted, or otherwise used, except with the prior written permission of Rodman Media.

    AD BLOCKER DETECTED

    Our website is made possible by displaying online advertisements to our visitors.
    Please consider supporting us by disabling your ad blocker.


    FREE SUBSCRIPTION Already a subscriber? Login