• Login
    • Join
  • Subscribe Free
    • Magazine
    • eNewsletter
    Checkout
    • Magazine
    • News
    • Exclusives
    • Applications
    • Technology
    • Market
    • Other
    • Top 40
    • Buyers Guide
    • Hygiene Directory
    • More
  • Magazine
  • News
  • Exclusives
  • Applications
  • Technology
  • Market
  • Other
  • Top 40
  • Buyers Guide
  • Hygiene Directory
  • Current / Back Issues
    Features
    Editorial
    Columns
    Digital Edition
    Southeast Asia Edition
    eNewsletter Archive
    Editorial Guidelines
    Subscribe Now
    Advertise Now
    Top Features
    2022 Machinery & Equipment Review

    Airlaid Technology Makes Natural Fiber-Based Bottle Caps a Reality

    Medical Nonwovens Update

    Fiber Manufacturers Respond to Change

    Household Wipes Market: Sustainability in Focus
    Company Cameo
    Financial News
    Machinery Equipment
    New Products
    Nonwovens News
    Patent Review
    People in the News
    Supplier News
    Top News
    Live From Shows
    Top News
    Weekly Recap: Essity Switches to Recyclable Packs for Feminine Pads, FTC Sues PPE Maker on False Origin Claims & More

    Freudenberg to Present Friction Inserts for Wind Energy

    Essity Switches to Recyclable Packs for Feminine Pads

    Weekly Recap: A New Day for Hygiene, Glatfelter Reports Q2 Results & More

    Dyper Achieves B Corp Certification
    Nonwovens Insights
    Online Exclusives
    Adult Incontinence
    Absorbent Core
    Antimicrobials
    Apparel
    Automotive and Transportation
    Face Masks
    Chemicals / Adhesives
    Construction
    Contract Services
    Diaper, Baby
    Electronics
    Feminine Hygiene
    Fibers
    Filtration
    Flame Retardance
    Geotextile / Agrotextile
    Home Products
    Hygiene Film/Components
    Industrial / Institutional
    Inspection / Quality Control
    Machinery and Equipment
    Medical
    Wipes

    Weekly Recap: Essity Switches to Recyclable Packs for Feminine Pads, FTC Sues PPE Maker on False Origin Claims & More

    Essity Switches to Recyclable Packs for Feminine Pads

    Weekly Recap: A New Day for Hygiene, Glatfelter Reports Q2 Results & More

    Dyper Achieves B Corp Certification

    INDA Announces Full Program for Hygienix Conference
    Air Through Bonding
    Airlaid
    Carded/Carding
    Chemical Bonded
    Composite
    Meltblown
    Needlepunch
    Nanotechnology
    Spunbond
    Spunbond/Spunmelt
    Spunlace
    Thermal Bonded
    Wetlaid

    Sinaatec To Add Two Nonwovens Lines in Algeria

    Kansan Offers Wetlaid Nonwovens Lines

    Suominen Introduces Biolace Silva for Baby Wipes

    Trützschler, Texnology Partner to Make Needlepunch Nonwovens Lines

    Smithers Releases Report on the Global Nonwoven Wipes Market
    China
    Eastern Europe/Russia
    India
    Middle East/North Africa
    North America
    Pacific Rim
    South/Central America
    Turkey
    Western Europe

    Sinaatec To Add Two Nonwovens Lines in Algeria

    Ontex Opens Manufacturing Plant in North Carolina

    Freedonia Group Releases Wipes Study

    Right Hygiene Conference Held in New Delhi

    Sub-Saharan Africa’s Specialist Nonwovens and Fibers Capability is Growing Steadily
    Associations
    Contracts / Awards
    Education
    Facilities / Capacity
    Green / Sustainability
    Legal / Regulatory
    Market Data
    Flushability
    Mergers and Acquisitions
    Product Improvement / Innovation
    R&D/Basic Research
    Shows / Events

    INDA Announces Full Program for Hygienix Conference

    Sinaatec To Add Two Nonwovens Lines in Algeria

    Ontex Opens Manufacturing Plant in North Carolina

    Freedonia Group Releases Wipes Study

    Ontex Climate Action Targets Approved by Science-Based Targets Initiative
    Chart
    Companies
    All Companies
    Categories
    Company Profiles
    Add New Company
    International Buyers Guide Companies
    Alliance Machine and Engraving

    WEIMA America, Inc.

    Schott & Meissner Maschinen- und Anlagenbau GmbH

    Valco Melton

    Shemesh Automation
    Brands
    Brand Owners
    • Magazine
      • Current / Back Issues
      • Features
      • Editorial
      • Columns
      • Digital Edition
      • Southeast Asia Edition
      • eNewsletter Archive
      • Editorial Guidelines
      • Subscribe Now
      • Advertise Now
    • Breaking News
    • Buyers Guide
      • All Companies
      • Categories
      • Company Profiles
      • Add Your Company
    • Applications
      • Absorbent Core
      • Adult Incontinence
      • Antimicrobials
      • Apparel
      • Automotive and Transportation
      • Chemicals / Adhesives
      • Construction
      • Contract Services
      • Diaper, Baby
      • Electronics
      • Feminine Hygiene
      • Fibers
      • Filtration
      • Flame Retardance
      • Geotextile / Agrotextile
      • Home Products
      • Hygiene Film/Components
      • Industrial / Institutional
      • Inspection / Quality Control
      • Machinery and Equipment
      • Medical
      • Wipes
      • Face Masks
    • Technology
      • Air Through Bonding
      • Airlaid
      • Carded/Carding
      • Chemical Bonded
      • Composite
      • Meltblown
      • Needlepunch
      • Nanotechnology
      • Spunbond
      • Spunlace
      • Thermal Bonded
      • Wetlaid
      • Spunbond/Spunmelt
    • Market
      • China
      • Eastern Europe/Russia
      • India
      • Middle East/North Africa
      • North America
      • Pacific Rim
      • South/Central America
      • Turkey
      • Western Europe
    • Other
      • Associations
      • Contracts / Awards
      • Education
      • Facilities / Capacity
      • Green / Sustainability
      • Legal / Regulatory
      • Market Data
      • Mergers and Acquisitions
      • Product Improvement / Innovation
      • R&D/Basic Research
      • Shows / Events
      • Flushability
    • Top 40 Companies
      • Chart
      • Companies
    • Online Exclusives
    • Slideshows
    • Hygiene Directory
      • Brands
      • Brand Owners
    • Experts Opinions
    • Videos
    • Podcasts
    • Infographics
    • Whitepapers
    • Events
      • Industry Events
      • Live From Show Events
      • Webinars
      • Live From Asian Connections
    • Jobs
    • Resources
      • Suppliers Gallery
      • Literature Showcase
      • Web Showcase
      • Home Page Showcase
    • About Us
      • About Us
      • Contact Us
      • Advertise With Us
      • Privacy Policy
      • Terms of Use
    Online Exclusives

    Leather Goes Vegan

    Out of the Woods bags are a cellulose-based—and washable—alternative to leather

    Leather Goes Vegan
    Related CONTENT
    • Unifi Product Tackles Ocean Pollution
    • Focus On: Raw Materials
    • Natural Fibers Take the Lead in Nonwovens
    • Ingredient Trends Shape Household Cleaning Market
    • EU Approves New Rules on Single-Use Plastics
    Tara Olivo, Associate Editor06.18.19
    A company that was founded with the goal of eliminating single-use bags is now taking animals out of leather.

    For two decades, Orinda, CA-based KeepCool has been developing reusable and insulated soft-sided bags for leading global retailers. Recently, the company launched the next evolution of its sustainable, animal-free bags under Out of the Woods.

    According to Pierre Barlier, CEO and founder of Out Of The Woods, it has always been in the DNA of KeepCool to reduce the use of virgin plastics, as it’s the most efficient way to divert new plastic from entering landfills and oceans. “That’s the main drive behind our never-ending search for better and more sustainable fabric options,” he says.

    In 2007, KeepCool created the Better Bag, the first reusable bag made of 80% recycled plastic bottles, which it improved and evolved to be made of 100% recycled plastic bottles by 2011.

    Following this, KeepCool looked at what could be a more sustainable option for other bag categories made of either petroleum-based materials, leather or cotton fabric. “Of course, those first two options are not at all sustainable, and cotton, whether it is organic or not, has its own inherent challenges due to the amount of water required to produce. 20,000 liters of water are required to produce one kilo of cotton, which yields a single pair of jeans and a t-shirt,” Barlier says.

    Out of the Woods bags are made from what the company believes to be a sustainable fabric option, Supernatural Paper, which is comprised of tree cellulose obtained from responsibly managed forests. In addition to the material itself, the process is also responsible. “93% of the water used to make Supernatural Paper is returned to its original source in as pure a state as it was extracted. The remaining 7% is lost to evaporation during the production process, so even that returns to the environment uncontaminated,” Barlier explains.

    According to Grace Jeon, Head of New Ventures at KeepCool, the multi-step process in the making of Supernatural Paper starts with cellulose—precursor to paper before it is turned into pulp—followed by addition of proprietary latex—the bonding agent which gives Supernatural Paper its washable properties—before the combined material is cured by heat. Depending on the thickness of the material, the ratio can be about 70/30 cellulose and latex, she adds. The cellulose is derived from slow grown trees, which provide greater robustness and resistance properties.

    “We knew we wanted to use a material that was equal parts sustainable and desirable,” says Barlier. “The material, which we now call Supernatural Paper, is not only sustainable but durable, washable, 100% vegan, and — if I do say so myself — beautiful. It’s almost indistinguishable from leather in its look and feel.”

    KeepCool looked for opportunities to use Supernatural Paper across different styles, the result of which is its line of Out of the Woods bags—a range of totes, lunch bags, coolers and wine bags. Additional styles are in development. “We will continue to explore new opportunities for creating real impact, by using Supernatural Paper in categories where historically, petroleum-based or other less environmentally-friendly fabrics are used,” says Barlier.

    The initial launch of Out of the Woods bags featuring Supernatural Paper took more than two years. It was critical that the products delivered on construction and function while ensuring attractive, affordable price points. The company continues to make improvements on the material.

    A selection of Out of the Woods bags is currently available at Office Depot stores across the U.S., as well as in Whole Foods stores in Southern California. Out of the Woods will launch at Target stores on July 21, as well as on the brand’s website, www.outofthewoods.com, this summer.
     
    Related Searches
    • global
    • cellulose
    • recycled
    • website
    Related Knowledge Center
    • Apparel
    Suggested For You
    Unifi Product Tackles Ocean Pollution Unifi Product Tackles Ocean Pollution
    Focus On: Raw Materials Focus On: Raw Materials
    Natural Fibers Take the Lead in Nonwovens Natural Fibers Take the Lead in Nonwovens
    Ingredient Trends Shape Household Cleaning Market Ingredient Trends Shape Household Cleaning Market
    EU Approves New Rules on Single-Use Plastics EU Approves New Rules on Single-Use Plastics
    Indorama Ventures Launches 100% rPET Brand Indorama Ventures Launches 100% rPET Brand
    Cremo Adds Body Wipes, Sheet Mask to Line Cremo Adds Body Wipes, Sheet Mask to Line
    Honey Pot Launches in Walmart Stores Honey Pot Launches in Walmart Stores
    BASF To Showcase Sustainable Solutions at IDEA BASF To Showcase Sustainable Solutions at IDEA
    IDEA 2019 Exhibitor Preview IDEA 2019 Exhibitor Preview
    BASF BASF
    BASF to Showcase Sustainable Solutions at IDEA BASF to Showcase Sustainable Solutions at IDEA
    Personal Care Wipes: Innovation Continues Personal Care Wipes: Innovation Continues
    Target Launches Diapers, Wipes Under Cloud Island Brand Target Launches Diapers, Wipes Under Cloud Island Brand

    Related Breaking News

    • Green/Sustainability

      Unifi Product Tackles Ocean Pollution

      Repreve Our Ocean is made from bottles found near coastlines
      06.13.19

    • Chemicals/Adhesives
      Focus On: Raw Materials

      Focus On: Raw Materials

      A round up of innovations in polymers, treatments, additives and more
      06.05.19

    • Fibers

      Natural Fibers Take the Lead in Nonwovens

      The sustainability story continues to be strong in baby diapers and feminine hygiene products
      Karen McIntyre, Editor 06.05.19


    • Ingredient Trends Shape Household Cleaning Market

      Ingredient Trends Shape Household Cleaning Market

      Bio-based ingredients, sustainable substrate technology influence wipes innovation
      Karen McIntyre, Editor 06.05.19

    • EU Approves New Rules on Single-Use Plastics

      Rules at forefront on global fight against marine litter
      05.22.19

    Loading, Please Wait..
    Trending
    • A New Day For Hygiene
    • What Are The Types Of Nonwovens?
    • FTC Sues PPE Maker On False Origin Claims
    • Poise Launches 2-in-1 Product
    • Essity Switches To Recyclable Packs For Feminine Pads
    Breaking News
    • Weekly Recap: Essity Switches to Recyclable Packs for Feminine Pads, FTC Sues PPE Maker on False Origin Claims & More
    • Focke & Co. to Host Destination: Your Hygiene Hub on August 31
    • Exports Dominate Chinese Trade of Tissues, Hygiene Products and Wipes
    • Freudenberg to Present Friction Inserts for Wind Energy
    • The American Cleaning Institute Names Director, Regulatory Science
    View Breaking News >
    CURRENT ISSUE

    August 2022

    • 2022 Machinery & Equipment Review
    • Airlaid Makes Natural Fiber-Based Bottle Caps a Reality
    • Medical Nonwovens Update
    • View More >



    Cookies help us to provide you with an excellent service. By using our website, you declare yourself in agreement with our use of cookies.
    You can obtain detailed information about the use of cookies on our website by clicking on "More information”.

    • About Us
    • Privacy Policy
    • Terms And Conditions
    • Contact Us

    follow us

    Subscribe
    Nutraceuticals World

    Latest Breaking News From Nutraceuticals World

    Charlotte’s Web Sports Product Line to Undergo NSF Certification Process
    ADM and Benson Hill Partner to Scale High Protein Soy for U.S. Market
    Tazo Transitions to Regenerative Organic Agriculture
    Coatings World

    Latest Breaking News From Coatings World

    What are you Reading this Week?
    SONGWON Industrial Group Reports Strong Q2 Financial Results
    PPG Completes COLORFUL COMMUNITIES Project for Boys & Girls Clubs of Greater Houston
    Medical Product Outsourcing

    Latest Breaking News From Medical Product Outsourcing

    MPO's Most-Read Stories This Week—Aug. 13
    'Graft-on-a-Chip' Built to Improve Vascular Graft Success
    Abbott Invests €440 in New Irish Facility
    Contract Pharma

    Latest Breaking News From Contract Pharma

    AskBio Appoints Clinical Ops Executives
    SpectrumX Partners With UK Contract Manufacturer
    GL Chemtec Partners with Edgewater Capital to Accelerate Growth
    Beauty Packaging

    Latest Breaking News From Beauty Packaging

    Arkay Chairman Emeritus Howard Kaneff Has Died
    Nutricosmetics Market to Hit $13.7 Billion by 2030
    Estée Lauder Pledges 100% Electric Fleet of Vehicles by 2030
    Happi

    Latest Breaking News From Happi

    Consumers are Clamoring for Vintage Glam: Spate
    Kayali’s Lovefest Fragrance, Newell’s New Candle and HydraFacial’s Record Financial Results
    Self Care Trumps Home Care Post-Covid
    Ink World

    Latest Breaking News From Ink World

    Weekly Recap: Printing Ink Primer, Zeller+Gmelin Lead This Week’s News Stories
    Heidelberg Enjoys Successful Start to 2022-23 Fiscal Year
    Mimaki Announces New LATAM Website
    Label & Narrow Web

    Latest Breaking News From Label & Narrow Web

    Esko, Constantia Flexibles announce acquisitions and more
    Hybrid Software joins The Flexo Xperience Center
    Flexo Wash LLC and Mike Potter celebrate 20 years
    Nonwovens Industry

    Latest Breaking News From Nonwovens Industry

    Weekly Recap: Essity Switches to Recyclable Packs for Feminine Pads, FTC Sues PPE Maker on False Origin Claims & More
    Focke & Co. to Host Destination: Your Hygiene Hub on August 31
    Exports Dominate Chinese Trade of Tissues, Hygiene Products and Wipes
    Orthopedic Design & Technology

    Latest Breaking News From Orthopedic Design & Technology

    ODT's Most-Read Stories This Week—Aug. 13
    Dental 3D Printing Market is Expanding 20% Annually
    Study Results Released for Abbott's Concussion Blood Test
    Printed Electronics Now

    Latest Breaking News From Printed Electronics Now

    Weekly Recap: ALTANA, Universal Display and Emerson Top This Week’s Stories
    eMagin Corporation Announces 2Q 2022 Results
    Zebra Technologies’ Emission Reduction Targets Validated by SBTi

    Copyright © 2022 Rodman Media. All rights reserved. Use of this constitutes acceptance of our privacy policy The material on this site may not be reproduced, distributed, transmitted, or otherwise used, except with the prior written permission of Rodman Media.

    AD BLOCKER DETECTED

    Our website is made possible by displaying online advertisements to our visitors.
    Please consider supporting us by disabling your ad blocker.


    FREE SUBSCRIPTION Already a subscriber? Login