Unilever's new deodorant wipes – on shelves now – offer people a smart way to stay feeling fresh as they go from one activity to the next. With 24-hour odor protection, the new Deodorant Wipes are available from five Unilever brands—Dove, Dove Men+Care, Degree Women, Degree Men and AXE. Ideal for discreet touch-ups to freshen underarms, neck and chest, Unilever's Deodorant Wipes are pre-moistened, alcohol-free and come packaged with built-in lids to ensure freshness down to the last wipe.
"Our research* shows that nearly 50% of people are applying their deodorant multiple times every single day," says Dawn Hedgepeth, general manager and vice president of Unilever Deodorants, Men's Grooming and Hand and Body Lotion. "Our new Deodorant Wipes provide an easy-to-use format for wiping away sweat and freshening up. There are countless moments where these wipes can provide a fresh re-set – activities like working out, before a big meeting, during travel, on the way to meet up with friends or just running around the house."
The wipes, which provide a superior and hygienic on-the-go experience, are also ideal for waterless activities like camping and hiking. In addition, the new wipes can be used alone or as a fresh complement to one's antiperspirant or deodorant of choice.
Unilever's Deodorant Wipes – currently offered in seven variants – are available in a 25-count pack, carry a suggested retail price of $4.98 - $5.99 and are on shelves at food, drug and mass retailers nationwide.All Deodorant Wipes offer 24-hour odor protection.
In addition to Unilever's new Deodorant Wipes, the beauty and personal care company now also offers mini, 1-oz. Dry Spray Antiperspirant Deodorants by Dove, Dove Men+Care, Degree Women and Degree Men for on-the-go sweat protection.