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    Sales Reports

    Nan Liu Enterprise

    ...

    09.10.13
    Kaoshiung City, Taiwan
    www.nanliugroup.com
    2013 Nonwovens Sales: $152 million

    Key Personnel
    C.S. Huang, chairman; H.S Huang, president; M. Yang, vice-president; Sam Chang, vice president; Paul Cheng, general manager; Bernard Kerstens, commercial director, overseas business  

    Plants
    Kaoshing, Taiwan; Pinghu, China  

    Processes
    Spunlace, thermal bond, air-through bond, needlepunch  

    Major Markets
    Hygiene, medical, wipes

    Sales continued to climb for Nan Liu Enterprises in 2013 due to recent investments in spunlace technology. The company makes wood pulp/polyester fabrics for surgical gowns, wipes and other applications. A highlight of the year was the completion of a 6.2-meter-wide spunlace line in the third quarter. Capable of making spunlace fabrics for wipes and other application and has many unique functions to help it meet clients’ special needs.  

    The line will help Nan Liu grow in the Chinese wet wipes industry, which has experienced growth in the 20% per year range. As family income continues to increase in China and an easing of the country’s one-child policy is very likely in the near future, the baby wipes business in China will continue to enjoy double-digit growth for next five years.  

    However, in terms of competition in the Asian spunlace market, the market is described by executives as tough because there are so many locally made machines and a wide range of quality levels, which will confuse clients and also easily upset end users that buy poor quality products.

    Nan Liu has been serving a number of hygiene markets since 1978 and its core business have been hygiene and medical nonwovens and cosmetics. Since 2011, when the company first joined the top company report, sales have grown from $118 million to $152 million due to an increase in sales volume of spunlace wood pulp/PET fabrics for surgical gowns and other areas. 

    In May 2013, the company joined the Taiwan Stock Exchange.

    “Nan Liu Enterprise has gone public as of May 7, 2013,” says Bernard Kerstens, commercial director, overseas business. “We would like to use this opportunity to run the business more efficiently and also to attract more professional people to join our operation.

    Beyond spunlace the company also makes thermal bonded and thru-air nonwovens and sales of these technologies are primarily growing in the baby diaper market.

    Aside from diapers and wipes, the medical market is next in line in terms of importance for Nan Liu, spending much of its efforts and costs to develop wood pulp/PET spunlace fabrics for surgical gowns and drapes over the last five years.  

    Moving forward, Nan Liu will continue to expand its bases as its clients continue to move around the globe targeting Southeast Asian countries, India, Middle East and Russia in addition to China.
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