03.17.24
Here's your weekly recap—the most-viewed news stories on our site for the week ended March 16, 2024.
Procter & Gamble has introduced Tide evo, an innovation the company is calling a leap forward in laundry innovation driven by consumer insights. This revolutionary laundry tile form is designed to make doing laundry a more efficient and enjoyable experience for consumers. The culmination of years of extensive research and development, Tide evo represents a new category of laundry care, leveraging tens of thousands of minuscule fibers, creating layers of soap without unnecessary liquid and fillers. Its instant activation in water ensures efficient cleaning. The tile features six layers of 100% concentrated cleaning ingredients in each fiber. According to P&G, Tide evo is five times more effective at removing common stains than the leading competitive brand bargain detergent.
Meanwhile, Kimberly-Clark has launched a hybrid-style diaper in Brazil through the Huggies Eco Protect brand. The product includes a reusable diaper in adjustable sizes from small to extra-large, made from 100% washable fabric, as well as a disposable absorbent pad. When used together, the product reduces the volume of waste discarded in the environment by up to 28%, according to the company.
Here are our top 3 most-viewed stories from the past week:
1. Procter & Gamble Introduces Tide evo
2. Kimberly-Clark Introduces Hybrid Style Diaper in Brazil
3. Toray Develops Diaper-Embedded Urination Sensor
Procter & Gamble has introduced Tide evo, an innovation the company is calling a leap forward in laundry innovation driven by consumer insights. This revolutionary laundry tile form is designed to make doing laundry a more efficient and enjoyable experience for consumers. The culmination of years of extensive research and development, Tide evo represents a new category of laundry care, leveraging tens of thousands of minuscule fibers, creating layers of soap without unnecessary liquid and fillers. Its instant activation in water ensures efficient cleaning. The tile features six layers of 100% concentrated cleaning ingredients in each fiber. According to P&G, Tide evo is five times more effective at removing common stains than the leading competitive brand bargain detergent.
Meanwhile, Kimberly-Clark has launched a hybrid-style diaper in Brazil through the Huggies Eco Protect brand. The product includes a reusable diaper in adjustable sizes from small to extra-large, made from 100% washable fabric, as well as a disposable absorbent pad. When used together, the product reduces the volume of waste discarded in the environment by up to 28%, according to the company.
Here are our top 3 most-viewed stories from the past week:
1. Procter & Gamble Introduces Tide evo
2. Kimberly-Clark Introduces Hybrid Style Diaper in Brazil
3. Toray Develops Diaper-Embedded Urination Sensor