• Login
    • Join
  • Subscribe Free
    • Magazine
    • eNewsletter
    Checkout
    • Magazine
    • News
    • Exclusives
    • Applications
    • Technology
    • Market
    • Other
    • Top 40
    • Buyers Guide
    • Hygiene Directory
    • More
  • Magazine
  • News
  • Exclusives
  • Applications
  • Technology
  • Market
  • Other
  • Top 40
  • Buyers Guide
  • Hygiene Directory
  • Current / Back Issues
    Features
    Editorial
    Columns
    Digital Edition
    Southeast Asia Edition
    eNewsletter Archive
    Editorial Guidelines
    Subscribe Now
    Advertise Now
    eBook
    Top Features
    Acoustic Nonwovens Report

    Airlaid Nonwovens Report

    Period Care: Plant-Based Products Continue to Shine

    pelzGROUP Develops Hybrid Underpants for LBL Sufferers

    2023 Contract Manufacturing & Converting Review
    Company Cameo
    Financial News
    Machinery Equipment
    New Products
    Nonwovens News
    Patent Review
    People in the News
    Supplier News
    Top News
    Live From Shows
    Top News
    Unicharm to Use Recycled Pulp in Adult Pants

    Trützschler Card Clothing Offers Z-Wire

    Gessner Offers Craneglas for the Battery Market

    UAE Baby Care Brand PureBorn Inks Distribution Deal with Laboratoire Naturel

    Egal Pads Partners with Canadian Distributor
    Nonwovens Insights
    Online Exclusives
    Adult Incontinence
    Absorbent Core
    Antimicrobials
    Apparel
    Automotive and Transportation
    Face Masks
    Chemicals / Adhesives
    Construction
    Contract Services
    Diaper, Baby
    Electronics
    Feminine Hygiene
    Fibers
    Filtration
    Flame Retardance
    Geotextile / Agrotextile
    Home Products
    Hygiene Film/Components
    Industrial / Institutional
    Inspection / Quality Control
    Machinery and Equipment
    Medical
    Wipes

    Unicharm to Use Recycled Pulp in Adult Pants

    Trützschler Card Clothing Offers Z-Wire

    Gessner Offers Craneglas for the Battery Market

    UAE Baby Care Brand PureBorn Inks Distribution Deal with Laboratoire Naturel

    Egal Pads Partners with Canadian Distributor
    Air Through Bonding
    Airlaid
    Carded/Carding
    Chemical Bonded
    Composite
    Meltblown
    Needlepunch
    Nanotechnology
    Spunbond
    Spunbond/Spunmelt
    Spunlace
    Thermal Bonded
    Wetlaid

    Gessner Offers Craneglas for the Battery Market

    Airlaid Nonwovens Report

    TFP Introduces Recycled Carbon Veil

    Greentech Introduces Air Filter with Advanced Odor Elimination

    Kolon Receives Sustainability Certification
    China
    Eastern Europe/Russia
    India
    Middle East/North Africa
    North America
    Pacific Rim
    South/Central America
    Turkey
    Western Europe

    Unicharm to Use Recycled Pulp in Adult Pants

    UAE Baby Care Brand PureBorn Inks Distribution Deal with Laboratoire Naturel

    INDA Releases North American Nonwovens Industry Outlook Report

    Borealis Expands Recycled Plastic Compounding Capacity with Acquisition of Rialti

    Toray Producing Air Filters in India
    Associations
    Contracts / Awards
    Education
    Facilities / Capacity
    Green / Sustainability
    Legal / Regulatory
    Market Data
    Flushability
    Mergers and Acquisitions
    Product Improvement / Innovation
    R&D/Basic Research
    Shows / Events

    Clean Solutions Group Acquires HDK Industries

    INDA Releases North American Nonwovens Industry Outlook Report

    Borealis Expands Recycled Plastic Compounding Capacity with Acquisition of Rialti

    Swiss Machinery Companies to Exhibit at ITMA Asia + CITME

    Glatfelter Honored by Rockline Industries
    Chart
    Companies
    All Companies
    Categories
    Company Profiles
    Add New Company
    International Buyers Guide Companies
    Welspun Global Brands Ltd

    Dukane Center of Excellence for Personal Care, Nonwovens and Packaging

    ELSNER

    Investkonsult Sweden AB

    Alliance Machine and Engraving
    Brands
    Brand Owners
    • Magazine
      • Current / Back Issues
      • Features
      • Editorial
      • Columns
      • Digital Edition
      • Southeast Asia Edition
      • eNewsletter Archive
      • Editorial Guidelines
      • Subscribe Now
      • Advertise Now
    • Breaking News
    • Buyers Guide
      • All Companies
      • Categories
      • Company Profiles
      • Add Your Company
    • Applications
      • Absorbent Core
      • Adult Incontinence
      • Antimicrobials
      • Apparel
      • Automotive and Transportation
      • Chemicals / Adhesives
      • Construction
      • Contract Services
      • Diaper, Baby
      • Electronics
      • Feminine Hygiene
      • Fibers
      • Filtration
      • Flame Retardance
      • Geotextile / Agrotextile
      • Home Products
      • Hygiene Film/Components
      • Industrial / Institutional
      • Inspection / Quality Control
      • Machinery and Equipment
      • Medical
      • Wipes
      • Face Masks
    • Technology
      • Air Through Bonding
      • Airlaid
      • Carded/Carding
      • Chemical Bonded
      • Composite
      • Meltblown
      • Needlepunch
      • Nanotechnology
      • Spunbond
      • Spunlace
      • Thermal Bonded
      • Wetlaid
      • Spunbond/Spunmelt
    • Market
      • China
      • Eastern Europe/Russia
      • India
      • Middle East/North Africa
      • North America
      • Pacific Rim
      • South/Central America
      • Turkey
      • Western Europe
    • Other
      • Associations
      • Contracts / Awards
      • Education
      • Facilities / Capacity
      • Green / Sustainability
      • Legal / Regulatory
      • Market Data
      • Mergers and Acquisitions
      • Product Improvement / Innovation
      • R&D/Basic Research
      • Shows / Events
      • Flushability
    • Top 40 Companies
      • Chart
      • Companies
    • Online Exclusives
    • Slideshows
    • Hygiene Directory
      • Brands
      • Brand Owners
    • Experts Opinions
    • Videos
    • Podcasts
    • Infographics
    • eBook
    • Whitepapers
    • Events
      • Industry Events
      • Live From Show Events
      • Webinars
      • Live From Asian Connections
    • Jobs
    • Resources
      • Suppliers Gallery
      • Literature Showcase
      • Web Showcase
      • Home Page Showcase
    • About Us
      • About Us
      • Contact Us
      • Advertise With Us
      • Privacy Policy
      • Terms of Use
    Breaking News

    Baby Hygiene Products Market to Grow

    The rise in disposable income and increase in online shopping promotes growth in the market

    08.07.17
    Technavio market research analysts forecast the global baby hygiene products market to grow at a CAGR of close to 6% during the forecast period, according to their latest report. The market study covers the present scenario and growth prospects of the global baby hygiene products market for 2017-2021. The report also lists baby diapers and diaper creams, baby wipes, baby powders, baby soaps, baby shampoos and conditioners, baby lotions, and baby fragrances and perfumes as the seven major product segments. The baby diapers and diaper creams accounted for the largest share of around 74% in 2016.

    Technavio analysts highlight the following three market drivers that are contributing to the growth of the global baby hygiene products market: Competitive pricing of diapers; innovations and product line extension; and increase in awareness of baby hygiene.

    The awareness of baby hygiene is increasing through advertising and promotions from manufacturers of baby hygiene products. In addition, the rise in disposable income and spread of online shopping is promoting the growth of the market. Parents purchase diapers in bulk because of services like free delivery, competitive shopping prices, and convenience provided through online shopping.

    Manufacturers are focusing on the thinness of diapers that give more comfort to the baby. As it is easy to manufacture thin diapers, many manufacturers are entering the market with low prices. The thinness of the diapers also helps lower the merchandise cost, which enables vendors to compete globally with other players in the market. For instance, Wipro Baby Soft has launched a new variant of soft diapers where the cost of each diaper is less than that of other manufacturers such as Kimberly-Clark and Unicharm.

    Parents look for products that are environment-friendly and easy to use. Hence, manufacturers are focusing on new baby products that are user-friendly, safe, and durable in nature. They are introducing different categories of baby hygiene products by extending their baby care product lines. For instance, Unicharm has captured the market in Japan with only two brands of diapers: Moony and Mamy Poko. Unicharm serves babies of different sizes with a wide variety of products.

    “Stores that earlier carried only limited baby products now have baby care centers and various product lines. For instance, Pigeon, which is a baby care company, offers breastfeeding bottles, accessories related to baby, and other healthcare products for babies. The innovation in products helps in introducing premium products in the market, which are in high demand due to the rise in disposable income of people,” says Tamal Saha, a lead analyst at Technavio for toys and baby products research.

    The awareness of baby hygiene is increasing with social media and other promotional activities. Manufacturers such as P&G, Johnson & Johnson Services, Unicharm, Domtar, and Kimberly-Clark are spending more on advertising their baby hygiene products to increase the awareness of baby hygiene. Due to the rapid urbanization, parents are more concerned than ever before about baby hygiene and are ready to pay premium prices for these products if they are of good quality.

    “With the rise in dual-income households, the number of working mothers, who are well educated and highly aware of baby hygiene, is increasing. This has increased the spending on such products. Working mothers are ready to pay high prices for organic and environment-friendly products offered by vendors such as Seventh Generation, which makes its products from plant-based materials,” says Saha.
    Related Searches
    • convenience
    • people
    • advertising
    • global
    Related Knowledge Center
    • Diaper, Baby
    • Market Data
    Suggested For You
    Diaper Makers Report Category Softness Diaper Makers Report Category Softness
    Kimberly-Clark Reports Second Quarter Results Kimberly-Clark Reports Second Quarter Results
    Wearable Technology: The Next Big Thing in Hygiene? Wearable Technology: The Next Big Thing in Hygiene?
    Hengan Acquires Stake in Malaysian Hygiene Company Hengan Acquires Stake in Malaysian Hygiene Company
    Depend Teams Up with Everyday People to Help Empower Others Depend Teams Up with Everyday People to Help Empower Others
    Unicharm Opens Third Saudi Diaper Plant Unicharm Opens Third Saudi Diaper Plant
    K-C to Challenge Class Action Lawsuit Verdict K-C to Challenge Class Action Lawsuit Verdict
    Nobel Hygiene to Expand in North India Nobel Hygiene to Expand in North India
    The Protective Apparel Market The Protective Apparel Market
    Oji to Start Selling Diapers in Vietnam, Cambodia Oji to Start Selling Diapers in Vietnam, Cambodia
    Report Studies Feminine Hygiene Market Report Studies Feminine Hygiene Market
    INDA Announces WOW Innovation Award Finalists INDA Announces WOW Innovation Award Finalists
    Nonwovens in Construction Nonwovens in Construction
    The 24th China International Disposable Paper Expo (CIDPEX2017) Show Preview The 24th China International Disposable Paper Expo (CIDPEX2017) Show Preview
    What do Shower Curtain Rods, Fast Food and Incontinence Products Have in Common? What do Shower Curtain Rods, Fast Food and Incontinence Products Have in Common?

    Related Online Exclusives

    • Diaper, Baby
      Diaper Makers Report Category Softness

      Diaper Makers Report Category Softness

      Lower birth rates, increased competition blamed for sales declines
      Karen McIntyre, editor 07.27.17

    • Kimberly-Clark Reports Second Quarter Results

      Overall sales down 1%
      07.25.17

    • Adult Incontinence | Diaper, Baby
      Wearable Technology: The Next Big Thing in Hygiene?

      Wearable Technology: The Next Big Thing in Hygiene?

      More and more companies are developing sensors for baby and adult diapers.
      Tara Olivo, associate editor 06.13.17


    • China | Diaper, Baby | Mergers and Acquisitions | Pacific Rim

      Hengan Acquires Stake in Malaysian Hygiene Company

      Wang-Zheng makes branded diapers, feminine hygiene products
      06.07.17

    • Adult Incontinence
      Depend Teams Up with Everyday People to Help Empower Others

      Depend Teams Up with Everyday People to Help Empower Others

      Kimberly-Clark's incontinence brand offers tips and new and improved products
      04.25.17

    Loading, Please Wait..
    Breaking News
    • ISSA Clean Advocacy Summit and Fly-In Set for April
    • Unicharm to Use Recycled Pulp in Adult Pants
    • Trützschler Card Clothing Offers Z-Wire
    • Gessner Offers Craneglas for the Battery Market
    • UAE Baby Care Brand PureBorn Inks Distribution Deal with Laboratoire Naturel
    View Breaking News >
    CURRENT ISSUE

    November 2023

    • Acoustic Nonwovens Report
    • Airlaid Nonwovens Report
    • Period Care: Plant-Based Products Continue to Shine
    • pelzGROUP Develops Hybrid Underpants for LBL Sufferers
    • View More >



    Cookies help us to provide you with an excellent service. By using our website, you declare yourself in agreement with our use of cookies.
    You can obtain detailed information about the use of cookies on our website by clicking on "More information”.

    • About Us
    • Privacy Policy
    • Terms And Conditions
    • Contact Us

    follow us

    Subscribe
    Nutraceuticals World

    Latest Breaking News From Nutraceuticals World

    Alkemist Announces New Participants in its Transparency Program
    One Hemp Coalition Forms to Advocate for CBD Regulatory Standards
    Earthlight Whole Food Vitamin D Receives Food, Beverage Approval in Brazil
    Coatings World

    Latest Breaking News From Coatings World

    Hempel A/S Celebrates 75-Year Anniversary of Its Owner, the Hempel Foundation
    ROSS Mixers Has Trial Rental Program for R&D Scale Equipment
    CCAI’s 2024 Industrial Finishing Safety Seminar Heads to Minnesota
    Medical Product Outsourcing

    Latest Breaking News From Medical Product Outsourcing

    Millstone Medical Outsourcing Moves Testing Services into Expanded Facility
    Nordson Medical Expands Easton, PA Operations
    RSNA23: Ricoh & Materialise Partner to Broaden Access to 3D-Printed Patient-Specific Solutions
    Contract Pharma

    Latest Breaking News From Contract Pharma

    Fujirebio, Sysmex Expand Neurodegenerative Diseases Partnership
    Levicept Names Eliot Forster CEO
    Alcanza Names Bob Kinard President and COO
    Beauty Packaging

    Latest Breaking News From Beauty Packaging

    Anti-Aging Products Market to Hit $60 Billion by 2030
    Wella Company Marks 3 Years of Success—& Aims to Expand
    Most Popular Men’s and Women’s Fragrances of 2023
    Happi

    Latest Breaking News From Happi

    Theraderm Unveils Night Cream With Retinol and Peptides
    Annual Candle Day Makes a Lit Return At Bath & Body Works
    Ross Mixers Offers Trial Rental Program for R&D Scale Equipment
    Ink World

    Latest Breaking News From Ink World

    Flint Group Highlights EkoCure Dual Cure at Labelexpo Asia 2023
    ROSS Mixers Offers Trial Rental Program for R&D Scale Equipment
    Avient Develops New Black Colorants for Polyester Textiles
    Label & Narrow Web

    Latest Breaking News From Label & Narrow Web

    Davis-Standard's headquarters attains ISO 14001 certification
    Abbott Label named AFFLINK preferred supplier
    Flint Group presents EkoCure Dual Cure at Labelexpo Asia 2023
    Nonwovens Industry

    Latest Breaking News From Nonwovens Industry

    ISSA Clean Advocacy Summit and Fly-In Set for April
    Unicharm to Use Recycled Pulp in Adult Pants
    Trützschler Card Clothing Offers Z-Wire
    Orthopedic Design & Technology

    Latest Breaking News From Orthopedic Design & Technology

    Anika's Integrity Implant System Makes its O.R. Debut
    Study Shows How a Multimodal Feedback System Can Improve Laser Surgery
    ReWalk Robotics Shows Proof-of-Concept for AI-Powered Exoskeleton
    Printed Electronics Now

    Latest Breaking News From Printed Electronics Now

    GIANCE Project Starts Pioneering Sustainable Graphene-Based Solutions
    SBTi Confirms SCHOTT's Ambitious Carbon Reduction Plans
    HID to Provide Finland with New Driver’s License

    Copyright © 2023 Rodman Media. All rights reserved. Use of this constitutes acceptance of our privacy policy The material on this site may not be reproduced, distributed, transmitted, or otherwise used, except with the prior written permission of Rodman Media.

    AD BLOCKER DETECTED

    Our website is made possible by displaying online advertisements to our visitors.
    Please consider supporting us by disabling your ad blocker.


    FREE SUBSCRIPTION Already a subscriber? Login