The booth was designed to appeal to civil engineers and contractors. It serves as a mobile storefront, gateway and training platform for Thrace-LINQ's exceptional products, including geotextile nonwovens manufactured on the most modern needle-punch nonwovens line in the Americas.
Here decision-makers and buyers can discuss in-person the geotechnical fabric properties, features and functions with Thrace's industry professionals and management team, while also receiving product samples and in-print and electronic literature as takeaways, creating a well-rounded personal buying experience and increasing direct sales opportunities.
Amenities include leveraging a finely tuned theatre presentation to educate and attract customers to the Thrace-LINQ brand, a conference room with an art gallery and several interactive touch-point kiosks for product discussions. Visitors can take a virtual, real-time tour of the manufacturing of needle-punched nonwoven technical fabrics in the Summerville, South Carolina plant.