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New Business Tools From Thrace-LINQ

May 4, 2011

Thrace-LINQ, a supplier of woven and nonwoven geosynthetic technical fabrics has introduced a series of modern business tools, including a 20¹ x 20¹ interactive booth, mobile storefront, as well as horizontal partnerships and distributor co-op advertising opportunities.

Yet another significant investment in the geosynthetics market across the Americas by the 30-year-old veteran Thrace Group to add value to its expansive product portfolio, support its loyal distributor network, create contemporary solutions and establish strategic partnerships through long term programs.

The booth was designed to appeal to civil engineers and contractors. It serves as a mobile storefront, gateway and training platform for Thrace-LINQ's exceptional products, including geotextile nonwovens manufactured on the most modern needle-punch nonwovens line in the Americas.

Here decision-makers and buyers can discuss in-person the geotechnical fabric properties, features and functions with Thrace's industry professionals and management team, while also receiving product samples and in-print and electronic literature as takeaways, creating a well-rounded personal buying experience and increasing direct sales opportunities.

Amenities include leveraging a finely tuned theatre presentation to educate and attract customers to the Thrace-LINQ brand, a conference room with an art gallery and several interactive touch-point kiosks for product discussions. Visitors can take a virtual, real-time tour of the manufacturing of needle-punched nonwoven technical fabrics in the Summerville, South Carolina plant.

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