08.26.22
Sanitation has become a bigger part of life since the beginning of the pandemic. The need to perpetually sterilize an individual's hands, nose, face, and any other body parts that come in contact with a potentially hazardous surface has come to define life since early 2020. For many, this continuous need to clean is associated with safety — but also with stress.
According to a 2020 report from the American Psychological Association, 60% of American adults are overwhelmed by "the number of issues America faces currently." While countless societal factors are exacerbating the situation, the ripple effect of the pandemic remains a significant factor adding pressures and fears at all times. That's where Soul Wipe comes into the picture. Founder Monica Rodriguez Dean addresses the issue of stress and how that extra layer of discomfort pushed her to create her innovative hygiene and relaxation productions.
"If this stress and fear had a smell, it was the sanitation wipes I pulled out several times a day," says Dean. "The odor weighed on my spirit. I thought to myself, 'Why does the process of being safe have to be such a smelly one? Why can't these daily rituals be a time of ease? A quick moment to surrender, to take a long breath and center myself?'"
In search of an answer, Dean turned to the things that she already used to address stress. "I thought about what already brought me peace of mind. Why aren't there hand-sanitizing wipes infused with essential oils? Wipes that don't just clean my hands, but also heal my spirit rather than aggravate it?"
Dean created the answer to these questions in the form of her brand, Soul Wipe. The line consists of seven products each focused on a different Chakra. The base of every product is a container of 50 GSM, 100% bamboo wipes with 70% ethyl alcohol that can kill 99.9% of bacteria on a person's hands.
On top of this hygienic base, Dean added a blend of pure essential oils, conditioning aloe and flowers, and crystals that align with each chakra. "This provides an experience that sanitizes and conditions the hands — something that is constantly necessary these days — while also lifting the spirits," says Dean, "Each wipe offers a brief, stress-free reprieve in a life that is overtly filled with stress."
According to a 2020 report from the American Psychological Association, 60% of American adults are overwhelmed by "the number of issues America faces currently." While countless societal factors are exacerbating the situation, the ripple effect of the pandemic remains a significant factor adding pressures and fears at all times. That's where Soul Wipe comes into the picture. Founder Monica Rodriguez Dean addresses the issue of stress and how that extra layer of discomfort pushed her to create her innovative hygiene and relaxation productions.
"If this stress and fear had a smell, it was the sanitation wipes I pulled out several times a day," says Dean. "The odor weighed on my spirit. I thought to myself, 'Why does the process of being safe have to be such a smelly one? Why can't these daily rituals be a time of ease? A quick moment to surrender, to take a long breath and center myself?'"
In search of an answer, Dean turned to the things that she already used to address stress. "I thought about what already brought me peace of mind. Why aren't there hand-sanitizing wipes infused with essential oils? Wipes that don't just clean my hands, but also heal my spirit rather than aggravate it?"
Dean created the answer to these questions in the form of her brand, Soul Wipe. The line consists of seven products each focused on a different Chakra. The base of every product is a container of 50 GSM, 100% bamboo wipes with 70% ethyl alcohol that can kill 99.9% of bacteria on a person's hands.
On top of this hygienic base, Dean added a blend of pure essential oils, conditioning aloe and flowers, and crystals that align with each chakra. "This provides an experience that sanitizes and conditions the hands — something that is constantly necessary these days — while also lifting the spirits," says Dean, "Each wipe offers a brief, stress-free reprieve in a life that is overtly filled with stress."