Breaking News

GoodNites brand introduces discreet pant to help bedwetting kids build confidence

July 3, 2013

GoodNites, a Kimberly-Clark brand, is helping bedwetting kids feel confident overnight with a new design that fits more like real underwear. For nearly 20 years, GoodNites has helped parents manage their children's bedwetting condition by providing products to keep bedding drier every night at home and when spending nights away. With summertime comes fun overnight occasions, but for the millions of children who wet the bed, these events can prove out of reach. In many cases, these kids refrain from participating in social events when their nighttime routine makes them self-conscious and even ashamed. New GoodNites Underwear can help kids boost their self-esteem by empowering them to participate without drawing unwanted attention to their condition. This summer, along with the new design, GoodNites is encouraging parents and children to go "undercover" by managing bedwetting like a top-secret mission. Parents can visit Facebook.com/GoodNites and enter the Undercover Mission Sweepstakes from June 26 through Oct. 1 to unlock codes to mission details and weekly spy-themed prizes. All entrants will automatically be in the running for a grand prize of a secret mission trip to Southern California.
  • Latin America: A Region in Flux

    Latin America: A Region in Flux

    Karen McIntyre, Editor||February 2, 2017
    Region looks to recover in 2017 but changes in U.S. trade policy could pose setbacks.

  • Needlepunch Nonwovens Report

    Needlepunch Nonwovens Report

    Tara Olivo, Associate Editor||February 2, 2017
    This versatile technology continues to replace fabrics typically used in automotives, filtration and more.

  • Personal Care  Wipes Market

    Personal Care Wipes Market

    Tara Olivo, Associate Editor||February 2, 2017
    Specialized wipes continue to emerge in this growing segment.