Breaking News

Tencel-based baby wipes honored in Japan

September 8, 2011

Water 99% wipes deemed kid friendly.

The Water 99% premium baby wipes from Akachan Honpo received an excellence award in the Social Kids Products category from the government-backed Japanese Kids Design Association. This is the first time a hygiene product was honored.

The jury favored the wipes because of their combination of a skin friendly lotion and a smooth, strong fabric. Launched in October 2010, the wipes are made from 100% Tencel, which allowed Akachan to develop a 99% water lotion with a silky fabric.

"Skin friendliness is a key purchasing criterion for baby wipes," says Chris Potter, business manager Japan for Lenzing. "The smooth surface of Tencel meets this request since it cleans effectively while pampering sensitive baby skin. In addition, parents value the security offered by the strong and bulky Tencel fabrics."

The Kids Design Award is an award program that realizes and disseminates three principles of kids design, namly designs to contribute to the security and safety of children. The program was started in 2007; since then 303 designs have been presented in seven divisions.

Related Application:

Related Market:

Related Other:

  • Raw Material Round Up

    Raw Material Round Up

    Karen McIntyre, Editor||June 9, 2016
    Suppliers to nonwovens manufacturers continue to innovate.

  • Fiber Producers Hone in on Hygiene

    Fiber Producers Hone in on Hygiene

    Tara Olivo, Associate Editor||June 9, 2016
    Growth in hygiene markets has spurred innovation among these suppliers to the nonwovens industry.

  • IDEA 2016 Wrap Up

    IDEA 2016 Wrap Up

    June 9, 2016
    Companies convened in Boston, MA to show off innovations and make connections.