Breaking News

Unicharm Enters Floor Wipes

March 6, 2008

Market valued at 17 billion, dominated by Kao.

Japanese consumer goods maker Unicharm introduced a mop-type floor cleaner in February 2008, marking its first entry into this market. The wipe is made with exchangeable nonwoven sheets that are placed at the tip of the mop. According to reports, Kao introduced the first floor cleaning wipes in Japan in 1994 and remains the leader of this market which is now valued at ¥17 billion.
   
Unicharm hopes to leverage its experience in the handy wiper category, where it holds a 47% share and competes heavily with Kao, according to Nonwovens Industry Far East correspondent Kin Ohmura.

  • Raw Materials Round Up

    Raw Materials Round Up

    Karen McIntyre, editor||June 8, 2015
    Suppliers create additives, preservatives and other specialties to help nonwovens makers meet their goals.

  • Keeping It Clean

    Keeping It Clean

    Tara Olivo, associate editor||June 8, 2015
    Convenience and continued innovation keeps the household wipes market thriving.

  • Fibers Market Outlook

    Fibers Market Outlook

    Tara Olivo, associate editor||June 8, 2015
    Natural and synthetic fiber producers create unique solutions for all nonwovens applications.