Hygienix 2023 will begin today at the Roosevelt Hotel in New Orleans, LA. The event will kick off with a look at market trends and statistics featuring AHP Trends, Drivers & Insights: An In-depth Look at the Forces Changing the Industry and the Overlooked Opportunities They Present, a presentation from Courtney Scharf, futurist and chief trends officer of Trend Hunter.

This engaging session is centered around Trend Hunter's 18 enduring megatrends rooted in consumer behavior, providing a versatile framework that has empowered leading innovators worldwide to drive meaningful change. This  keynote presentation will vividly illuminate the intricacies of contemporary consumer behavior, offering insights into how these transformations are currently shaping your industry and providing valuable foresight into their future evolution.

Additional speakers from this session include Ashish Chatterjee, Principal/Entrepreneur in Residence, Innovategrn/Cintrifuse, Greta Mayer of Sequel and Mark Snider, of INDA.

 
Following a two-hour lunch break, the afternoon sessions will focus on the absorbent hygiene market’s role in the circular economy.