Keiler names Barrillon executive director of industrial accounts
Keiler, a full-service ad agency, has hired Jerome Barrillon, a seasoned specialist in industrial marketing, as executive director of industrial accounts, a new position at the 50-person shop. He will oversee strategic and marketing services for the agency’s industrial business and will lead efforts to develop new business in industrial and manufacturing sectors Barrillon arrives at Keiler with more than 15 years in senior marketing and business development roles at international industrial and manufacturing companies including Ahlstrom. As director of marketing at Ahlstrom, he developed strategy that enabled the company’s nonwoven filter media division to expand into new markets in air and liquid filtration. He also worked on rebranding the company and positioned it as a global leader in nonwovens.