09.29.15
Kimberly-Clark, which launched Poise Impressa Bladder Supports last week, has announced a new study conducted by Harris Poll on behalf of the Poise brand. The study found that about four in five women (81%) ages 35-65 who have experienced bladder leakage feel living a life without leaks would be priceless and want the freedom to live without worrying about their next leak. With the new Poise Impressa Bladder Supports—the first and only over-the-counter internal product designed to help stop leaks before they happen—women no longer have to absorb leaks with pads and liners or resort to invasive surgery.
Poise Impressa Bladder Supports help discreetly prevent leaks for up to eight hours every day, giving women an option that helps them experience the confidence to enjoy active, fulfilling lives. The Poise brand is the only brand offering women a full suite of preventative and absorbent solutions for bladder leakage.
"As the light incontinence category leader, the Poise brand is proud to be one brand to give women so many options to help them live their lives uninterrupted," says Julie Kluka, Poise brand manager, Kimberly-Clark. "With new Poise Impressa Bladder Supports, we're empowering women to take a stand against leaks by helping to stop them before they happen. We are also making this topic less taboo by pledging our support to the Women's Health Foundation."
The Poise brand is donating $100,000 to the Women's Health Foundation, a nonprofit organization committed to improving women's pelvic health and wellness and driving cutting-edge research initiatives, to advance work that fosters conversation about bladder leakage and creates communities for women. The Poise Impressa Bladder Leakage Survey found that one in two women (51%) who have experienced bladder leakage have never spoken to anyone about the issue.
"Despite being so common, bladder leakage is something many women shy away from talking about," says Dr. Jennifer Berman, a practicing urologist with specialized training in female urology, and a recurring co-host on "The Doctors." "This lack of conversation is a barrier that keeps many women from seeking the solutions they need - like Poise Impressa Bladder Supports - to live their best lives possible."
Additional survey results also found that 65% of all U.S. women ages 35-65 have experienced bladder leakage at some point and, of those respondents:
Poise Impressa Bladder Supports help discreetly prevent leaks for up to eight hours every day, giving women an option that helps them experience the confidence to enjoy active, fulfilling lives. The Poise brand is the only brand offering women a full suite of preventative and absorbent solutions for bladder leakage.
"As the light incontinence category leader, the Poise brand is proud to be one brand to give women so many options to help them live their lives uninterrupted," says Julie Kluka, Poise brand manager, Kimberly-Clark. "With new Poise Impressa Bladder Supports, we're empowering women to take a stand against leaks by helping to stop them before they happen. We are also making this topic less taboo by pledging our support to the Women's Health Foundation."
The Poise brand is donating $100,000 to the Women's Health Foundation, a nonprofit organization committed to improving women's pelvic health and wellness and driving cutting-edge research initiatives, to advance work that fosters conversation about bladder leakage and creates communities for women. The Poise Impressa Bladder Leakage Survey found that one in two women (51%) who have experienced bladder leakage have never spoken to anyone about the issue.
"Despite being so common, bladder leakage is something many women shy away from talking about," says Dr. Jennifer Berman, a practicing urologist with specialized training in female urology, and a recurring co-host on "The Doctors." "This lack of conversation is a barrier that keeps many women from seeking the solutions they need - like Poise Impressa Bladder Supports - to live their best lives possible."
Additional survey results also found that 65% of all U.S. women ages 35-65 have experienced bladder leakage at some point and, of those respondents:
- About one in two (49%) say bladder leakage makes them feel embarrassed, while two in five say they feel old (40%) and frustrated (37%);
- 66% have experienced a leak after they coughed and 74% after they sneezed, both of which are also stress urinary incontinence triggers;
- Nearly three in four women (73%) say if they could prevent leaks before they happen, they would feel free to be active and do the things they love.