01.14.15
Adhesive maker Bostik’s Global Nonwovens Business Unit announced a campaign to celebrate the company’s 125th year of business. The campaign kicked off in January with a trade ad including the slogan: “Stick with Bostik. The best is yet to come.”
Bostik’s market activities today are remarkably different than they were 125 years ago. Starting out as a producer of leather colorings and dyes for the shoemaking industry, the business was founded in 1889 as the Boston Blacking Company. After a series of mergers and acquisitions, the Bostik name was taken on in the 1960s and the company expanded from a shoe manufacturer to include flooring, diapers and hygiene products.
“By applying superior technology throughout the years to develop even more innovative solutions, Bostik has achieved international success and become a worldclass leader in the adhesives industry,” says Bernard Pinatel, chairman & CEO of Bostik.
Over the past 125 years, Bostik has grown and developed a wide international presence with establishment in over 50 countries and 4,800 employees. During this time, the company has focused on innovation, creating smart solutions that are more adaptive to people’s everyday lives. Since 1889, Bostik has patented more than 9,000 inventions. Some of these notable inventions include:
The campaign will be featured in advertising, at tradeshows, in customer emails and company materials. A commemorative book titled “125 Years of Innovation” has been distributed to staff and customers.
Bostik’s market activities today are remarkably different than they were 125 years ago. Starting out as a producer of leather colorings and dyes for the shoemaking industry, the business was founded in 1889 as the Boston Blacking Company. After a series of mergers and acquisitions, the Bostik name was taken on in the 1960s and the company expanded from a shoe manufacturer to include flooring, diapers and hygiene products.
“By applying superior technology throughout the years to develop even more innovative solutions, Bostik has achieved international success and become a worldclass leader in the adhesives industry,” says Bernard Pinatel, chairman & CEO of Bostik.
Over the past 125 years, Bostik has grown and developed a wide international presence with establishment in over 50 countries and 4,800 employees. During this time, the company has focused on innovation, creating smart solutions that are more adaptive to people’s everyday lives. Since 1889, Bostik has patented more than 9,000 inventions. Some of these notable inventions include:
- First elastic attachment adhesive for disposable diapers
- Weatherproofing aircraft cabins
- Soundproofing, waterproofing, insulation and adhesives without solvents for the automotive industry
The campaign will be featured in advertising, at tradeshows, in customer emails and company materials. A commemorative book titled “125 Years of Innovation” has been distributed to staff and customers.