The company also highlighted its options in emulsion technology to help the nonwoven producer negotiate today¹s demanding manufacturing environment.
Celanese’s waterborne emulsions act as the primary bonding agent and also offer functional properties for airlaid, drylaid carded, wetlaid nonwovens and paper. ³In today¹s challenging manufacturing environment with raw material price escalation and consumer demand for high performance goods, nonwoven producers and their customers in the value chain are requesting alternatives to traditional chemistries such as SBR and pureacrylics. With vinyl chemistries such as vinyl acetate/ethylene (VAE), we can offer cost effective value and high performance to chemically bonded nonwovens from disposables through durables,² said Peter Zeimentz, marketing segment manager.
Celanese’s product line is anchored by the Dur-O-Set Elite Ultra family of emulsions. The flagship product, Elite Ultra, is known for its high wet strength and cost in use advantages and is a leader in nonwoven wipes.