Procter & Gamble will raise diaper prices 5-7% to offset prices and better reflect improvements in absorbency and other features. The price increase will become effective later this month as new package counts begin hitting store shelves.
In a p… Read More »
Few products evolve as quickly as disposable diapers, especially in mature markets such as the U.S., Western Europe or Japan, where the diaper category is extremely competitive. The same trends, after some time lag, will reach all the developing mark… Read More »